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      • People & Culture

      Beeline launches Bob, the first-ever AI mortgage chatbot


      News provided by

      Beeline

      Jul 13, 2023, 11:50 ET

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      PROVIDENCE, R.I. (PRWEB) July 13, 2023 -- Beeline launches Bob, the first-ever AI mortgage chatbot — making it even faster and easier for millions of Americans to get a loan.

      Bob never sleeps — he’s busy answering surprisingly complicated questions about Beeline’s wide range of conventional and non-QM products with great speed and accuracy, even at 2am. He then poses highly personalized product specific questions to generate a quote in real time.

      “It’s not difficult to write a prompt for a chatbot, but to build a virtual AI department that navigates customer’s financial context then switch from answering questions to run pricing and complete an application requires a sophisticated ‘ensemble approach," says Jay Stockwell, CMO

      Post this

      After quoting, Bob encourages the customer to complete the application they’ve started. Once approved they can then select a loan option and lock in a single session. Bob even knows when not to run pricing and hand the customer to a human Loan Guide.

      So how can Bob answer such an array of questions? Beeline’s custom machine learning models, natural language processing and the Beeline Brain — a vast human curated vector knowledge database of real customer chats, product specific data and structured internal knowledge documents. The Brain allows the LLM to instantly respond to almost any Beeline related question through a conversational interface — with Beeline’s signature twist of irreverence and playfulness.

      Vital safety and compliance guardrails are built in, with messages checked and any mistakes identified and corrected amid continual field testing and fine tuning. These concurrent functions are possible because Bob is not a single AI but an AI orchestration system that ties together several AIs, with each specifically trained to do one task very efficiently to create one natural, rich experience.

      “It’s not too difficult to write a prompt for a chatbot to ask a set of questions to complete a 1003. But to build a virtual AI department that navigates a customer’s personal financial context and can switch from answering Beeline product questions to running pricing then to pre-populating and completing an application requires a more sophisticated ‘ensemble approach.’ This will build Beeline more differentiation from others who can build a prompt, but not a complete AI platform,” says Jay Stockwell, who wears Beeline’s AI and CMO hats.

      Until now it hasn’t been possible to automate without compromising the customer experience and painstakingly training up large teams on a company’s products. LLMs, and more particularly Beeline’s more complete approach which uses different responses depending on the product the customer is looking for, can address this problem.

      Beeline’s launch of Bob is just the first step in their much larger AI road map. They believe this is a real ‘moment in time’ and that Beeline is neither too big nor too small to fully embrace generative AI to scale the least scalable part of the business.

      Nick Liuzza, Beeline’s CEO is characteristically excited “In this next evolution of Beeline, we’re able to interact with thousands of customers simultaneously, 24/7 at an extremely low cost with human help never far away — most importantly it makes the journey even faster and easier for Beeline’s customers, who are the biggest winners.”

      About Beeline:

      Beeline​ is a fintech mortgage lender transforming a long painful home loan experience into the shortest, easiest path for millions of Americans. With Beeline they can get approvals more reliable than traditional pre-approvals in as little as 15 minutes and lock in one session from their mobile device. A ​new solution for home-buyers and refinancers looking for more transparency and ease, Beeline combines proprietary tech and AI with the personal touch of their “Loan Guides” to cut headaches during the daunting home loan process. For more information, visit makeabeeline.com​.

      Press contact: Nick Liuzza [email protected] +1 401 418 4461

      nick Reyland Liuzza Jr, Beeline, http://Beeline, 1 4014184461, [email protected]

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