Electric Bike Company, Optibike, Partners With Boulder B Cycle For New Bike-Sharing Program
Boulder, CO (PRWEB) December 20, 2013 -- OptiBike, the best electrical bicycle on the market today, announces the success of its first year partnership with Boulder B Cycle in its bike-sharing program in 2013.
The concept behind the B-cycle Electric-Assist Service Trailer (B.E.A.S.T) was to improve transportation of B-cycles by attaching a custom-built bike hauling trailer to an electric bike, provided by Optibike. “While much of our balancing and maintenance is completed using a gas-powered truck, adding The B.E.A.S.T. to our fleet allowed for an additional degree of flexibility in our service as well as the added element of face-to-face interaction with our customers,” notes Kevin Bell, Marketing and Communications Manager at Boulder B-Cycle. He continues, “To run a successful bike-sharing program, like Boulder B Cycle, a number of key components need to come together—chief among them are system balancing, maintenance, and marketing. Our partnership with Optibike this summer allowed us to cover those bases in a completely unique way.”
“We are excited to work with such a great program in our community,” notes Jim Turner, CEO of Optibike. He continues, “The power and long range our electric bikes have, make it a great match for this program. We were thrilled with our partnership and will be looking forward to partnering with them again in the Spring of 2014.”
Optibike plans on renewing its partnership with Boulder B Cycle in the spring of 2014. In addition to its partnership renewal, Optibike will also be releasing two new affordable electric bikes to the market. As the manufacturer of high-end expensive electric bikes, Optibike has created an affordable option to meet the needs of its consumers. Look for the release of these two new models and other partnerships in 2014.
About Boulder B Cycle
Boulder B-cycle is a community nonprofit formed to implement and operate a bike-share system in our fair town. Together with our partners at the City of Boulder, we're working hard to create a transportation solution that's clean, green, healthy, sustainable—and lots of fun!
To learn more about our little nonprofit and all the great sponsors, partners and initiatives behind Boulder's grassroots bike-share program, read our What is Boulder B-cycle Fact Sheet or browse our 2011 Annual Report.
About OptiBike (http://www.optibike.com)
Founded in 2005, OptiBike is the premium designer and manufacturer of electric bikes in the world. OptiBike has been featured on ESPN, The Today Show, Forbes, Business Week, USA Today, The New York Times & CNN due to its innovative design and technology. OptiBike manufactures, assembles and conducts research to develop the next generation of electric bicycles in Boulder, Colorado USA. Whether for weight loss, keeping fit, commuting, or for fun and adventure with friends, riding the Optibike will change your life.
Jim Turner, Optibike, http://optibike.com, +1 (517) 404-4141, [email protected]
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