AASA Introduces Innovative Mobile Marketing Product, SpotLiFi, at Hannover Messe, 2019

Share Article

AASA, Inc. (http://www.aasainc.com), along with 01LightComm subsidiary, have presented the newly introduced Visible Light Communication (VLC) product SpotLiFi at the Industrial Internet Consortium (IIC) Pavilion during the Hannover Messe, April 1-5. SpotLiFi is an innovative technology for mobile marketing that transforms visible light from any LED spotlighting fixture into an enhanced user experience that has wide-range of consumer and business applications

Farid Bichareh, the CTO of AASA, described SpotLiFi as “a fascinating user experience unlike anything consumers have seen before. The reception of SpotLiFi at Hannover Messe was quite enthusiastic and we’re moving forward to a full product launch in the very near future.”

AASA, Inc. (http://www.aasainc.com), along with 01LightComm subsidiary, have presented the newly introduced Visible Light Communication (VLC) product SpotLiFi at the Industrial Internet Consortium® (IIC™) Pavilion during the Hannover Messe, April 1-5. The development and presentation of the product were accomplished in collaboration with i2CAT (http://www.i2cat.net), LEDS C4 (http://www.leds-c4.com), and IIC (http://www.iiconsortium.org).

SpotLiFi is an innovative technology for mobile marketing that transforms visible light from any LED spotlighting fixture into an enhanced user experience that has wide-range of consumer and business applications. A simple technology with endless possibilities, SpotLiFi works by a user pointing their smart phone or smart glasses at the light source, and the desired information, in any format (text, audio, video), will be transmitted and displayed, at the speed of light. In addition to exhibitions, use-cases include museums, airports, retails, sport venues and much more.

In addition to SpotLiFi, the IIC Pavilion featured an automotive security demonstration developed by AASA and other IIC members, and includes a pioneering Li-Fi-based V2X communication technology solution provided by AASA. The demonstration was previously shown at the 2018 Barcelona IoT World Congress.

Bill Hoffman, IIC President, said, “The AASA SpotLiFI demo gave IIC members who participated in the IIC Pavilion at Hannover Messe 2019 a great opportunity to showcase their solutions through video. The automotive security demonstration was fantastic and helped drive traffic to the IIC booth.”

VLC/Li-Fi transfers data through changing the intensity of the LED light. It is capable of providing Safe, Secure, Electromagnetic-Free and High-Speed Bidirectional Wireless Communication for variety of applications. It is also “Green” for the environment as it has low-energy consumption, thanks to its light source, LED.

Today, VLC technology was able to provide 225 Gbps speed in a lab environment, and as a commercial product, it provides close to 100 Mbps downlink/uplink. Additionally, VLC has been applied to many concepts and use-cases such as, accurate real time indoor positioning for mobile devices and autonomous vehicles, V2X communication, smart advertisement and marketing, smart cities and manufacturing, and IoT/IIoT connectivity. In general, VLC could be applied to any application where wireless communication is required.

AASA is Innovative IT, communications, engineering, and R&D solutions provider serving the US Federal Government and commercial clients for over 15 years. AASA founded 01LightComm focusing on Visible Light Communication (VLC) and Li-Fi research and development. Solutions include Li-Fi V2X wireless communication, bidirectional Li-Fi network access points, highly accurate Visible Light positioning (for indoor navigation and indoor Robots and Drones), Li-Fi based virtual and augmented reality (VR/AR) applications and Li-Fi enabled IoT and IIoT.

i2CAT Foundation is a non-profit research and innovation center that promotes mission-oriented R&D activities on advanced Internet architectures, applications and services. The center stands for a new open innovation framework, fostering the collaboration between companies, public administration, the academic environment and end-users.

LEDS C4 is an international company specializing in the design and manufacture of lighting solutions which can be adapted to all project types anywhere in the world. With the support of our team of over 330 professionals, our clients and our projects reach over 140 countries worldwide.

The Industrial Internet Consortium, now incorporating OpenFog, is the world’s leading membership program transforming business and society by accelerating the Industrial Internet of Things (IIoT). The IIC delivers a trustworthy IIoT in which the world’s systems and devices are securely connected and controlled to deliver transformational outcomes. The Industrial Internet Consortium is a program of the Object Management Group (OMG). For more information, visit http://www.iiconsortium.org.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Rabih Tannous
Visit website