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      • People & Culture

      Aging Media Network Announces 2021 Aspect Awards Winners

      More than 40 entries considered in first annual marketing awards program


      News provided by

      Aging Media Network

      Mar 15, 2021, 14:00 ET

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      Aging Media Network
      Aging Media Network

      CHICAGO, March 15, 2021 /PRNewswire-PRWeb/ -- Aging Media Network's (AMN) 2021 Aspect Awards showcases the top marketing and advertising campaigns from a broad spectrum of care providers and vendors across the country. AMN received more than 40 submissions in the categories of Home Health & Home Care, Hospice & Palliative Care, Senior Housing & Senior Living, and Skilled Nursing (SNF).

      We are excited to announce this year's winners.

      Marketing and advertising have played critical roles in the aging industry during the pandemic. Messages of hope, unity, innovation and recovery shaped the outlook on the future, and the campaign submissions we received are a testament to the power of creativity and collaboration

      Post this

      The program was judged by 10 individuals from across the care continuum, with expertise in sales, marketing and public relations. Entries were evaluated based on creativity, style and impact, quality, and goals and results. Each industry/category received first, second and third place decisions, classified by entries submitted among either vendors or providers.

      "Marketing and advertising have played critical roles in the aging industry during the pandemic. Messages of hope, unity, innovation and recovery shaped the outlook on the future, and the campaign submissions we received are a testament to the power of creativity and collaboration," said George Yedinak, Executive Vice President of Aging Media Network.

      Participation from national, regional and local companies, as well as an array of creative agencies, makes the Aspect Awards a powerful benchmark for longevity marketing and creative strategy in 2021.

      Introducing the 2021 Winners, sorted by industry and category:

      Home Health & Home Care

      COVID-19 Messaging & Communication:
      Provider
      Winner: 24 Hour Home Care
      Second: Home Instead, Inc.
      Third: SYNERGY HomeCare

      Vendor
      Winner: WellSky

      Multimedia Campaign:
      Provider
      Winner: BAYADA Home Health Care

      Vendor
      Winner: Community Health Accreditation Partner (CHAP)

      New Brand Launch:
      Provider
      Winner: Help at Home

      Rebranding (Before & After):
      Provider
      Winner: HomeWell Care Services
      Second: All Ways Caring HomeCare
      Third: Advanced Home Health

      Social Media Campaign:
      Vendor
      Winner: Axxess

      Video or TV Campaign:
      Provider
      Winner: Providence

      Vendor
      Winner: Axxess

      Hospice & Palliative Care

      COVID-19 Messaging & Communication:
      Provider
      Winner: Agrace
      Second: VITAS Healthcare

      Multimedia Campaign:
      Provider
      Winner: AuthoraCare Collective
      Second: Carolina Caring
      Third: VITAS Healthcare Corporation

      Vendor
      Winner: Maxwell Healthcare Associates

      New Brand Launch:
      Vendor
      Winner: Alivia Care, Inc

      Rebranding (Before and After):
      Provider
      Winner: Lower Cape Fear LifeCare
      Second: Agape Care

      Video or TV Campaign:
      Vendor
      Winner: Axxess

      Senior Housing & Senior Living

      COVID-19 Messaging & Communication:
      Provider
      Winner: Aegis Living
      Second: Grace Management, Inc.
      Third: Knollwood Life Plan Community

      Vendor
      Winner: The JPR Group / Juniper Communities

      Multimedia Campaign:
      Provider
      Winner: The Gatesworth
      Second: Brandywine Living
      Third: Friendship Village

      Vendor
      Winner: Morrison Living
      Second: The JPR Group / Juniper Communities

      New Brand Launch:
      Vendor
      Winner: LCS

      Print, Direct Mail & Billboard Campaign:
      Vendor
      Winner: GlynnDevins with Timber Ridge at Talus

      Rebranding (Before and After):
      Provider
      Winner: Covenant Living Communities and Services

      Social Media Campaign:
      Provider
      Winner: English Meadows Senior Living

      Video or TV Campaign:
      Provider
      Winner: Belmont Village Senior Living

      Skilled Nursing, Nursing Homes, and Therapy (SNF)

      COVID-19 Messaging & Communication:
      Provider
      Winner: Epic Healthcare Management LLC

      Multimedia Campaign:
      Provider
      Winner: Villa Healthcare

      About Aging Media Network:
      Aging Media Network is an innovative publishing company based in Chicago, Illinois, and is the publisher of Senior Housing News, Reverse Mortgage Daily, Home Health Care News, Hospice News, Skilled Nursing News and Behavioral Health Business.

      Media Contact

      George Yedinak, Aging Media Network, 3122682420, [email protected]

      SOURCE Aging Media Network

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