ALC New Mover Database Now Identifies Empty Nester and Long Distance Movers

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ALC

Jul 31, 2013, 06:00 ET


Princeton, NJ (PRWEB) July 31, 2013 -- According to a recent US Census American Community Survey, 45 million people lived in a different house within the U.S. than one year prior. ALC Milestones, compiler of the Pre-Move and New Mover Database, estimates that at least 2.16 million of these are empty nesters about to move or who have just moved into their new home each year.

Through the ALC Pre-Move and New Mover database, marketers can reach these mature movers nearing a move-in date or who just settled into their new home. According to Emily Briody, VP ALC, “These empty nesters are enjoying newfound freedom and increased discretionary income. Direct marketers can reach them with relevant messages as they move into their new dream homes, purchase new furniture, take more vacations, and plan their retirements.”

ALC also announced that the Pre-Move and New Mover database is now tracking long distance movers. Ms. Briody states that these movers typically have more needs to fill than short distance new movers such as finding new banks, schools, and local home services.

More than 100,000 Empty Nester New Movers are available each month as well as 80,000 Pre-Move Empty Nesters and 150,000 Long Distance Movers.

ALC Milestones Pre-Move & New Movers, identifies both the current and soon-to-be new address so that marketers can reach new movers with timely offers. The database offers a daily new mover data feed, to conduct multi-touch campaigns at both of the addresses of those about to move and then again, when they just completed their move.

Ms. Briody recommends the file for all types of marketers that can benefit from meeting the newfound needs that new households have for the kitchen, bath, entertainment room, and outdoor living space.

For more information on ALC Milestones Pre-Move and New Movers please contact Emily Briody, Vice President, at 609-580-2971 or by email at emily.briody(at)alc(dot)com

Emily Briody, ALC, http://www.alcmilestones.com/pre-move-new-movers-mailing-lists.php, (609) 580-2971, [email protected]