Allie Peters of BMW and MINI of San Antonio is Named One of Automotive News’ 40 Under 40 Retail

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Principle Auto Service Team is Recognized for Award Winning Service

Principle Auto’s dedicated associate, Service Director, Allie Peters of Principle BMW of San Antonio and Principle MINI of San Antonio was named one of Automotive News’ 40 Under 40. This annual program honors 40 high achievers at new-car dealerships who are under 40 years old.

Automotive News received nominations from across the U.S. and identified outstanding performers in a large field of high-quality talent at dealerships. With a broad range of titles and backgrounds, this year’s list represents a diverse group of honorees. These bright stars were profiled in the July 12 issue of Automotive News, the leading news source for the global automotive industry.

“The 40 Under 40 program honors dealership employees who display exceptional leadership skills and are top performers,” said Amy Wilson, retail editor of Automotive News. “The men and women on our 10th annual list have significant business achievements, and their dealership groups are all the stronger for it.”

Principle Auto’s trusted Principle BMW and MINI of San Antonio Service center has a team of over 56 sales associates and 48 qualified service technicians who are a part of 250 sales associates standing by to help customers with any of their service-related needs. CEO, Abigail Kampmann contributes, “Allie Peters is a shining example of how our Service team personifies our Guiding Principles - which includes hiring people with a great heart and a desire to improve people’s lives through unparalleled service. We are proud of Allie and that Principle Auto is synonymous with great customer care in every community we serve.”

Honoree Allie Peters elaborates, "I was taught a long time ago that we were in the people business, we just happen to sell and service cars. And I can say without a doubt, I work with the best people. I am so grateful to be a part of the service team at Principle BMW and MINI of San Antonio. It is our entire team that has contributed to this success and we are delighted for the recognition. I am so honored to be recognized, and I look forward to making an impact at Principle Auto for years to come."

Principle BMW of San Antonio and Principle MINI of San Antonio are located at 15507, W IH-10, San Antonio, TX 78249, easily accessible from various highways in San Antonio. The complex is the largest BMW and MINI dealership in the nation with a solar plant, producing over 1,270,000 Whs each year, offsetting up to 60% of the dealership consumption. Along with these sustainability efforts, the dealership boasts many accolades such as, BMW Center of Excellence Award 5 out of the last 6 years awarded which recognizes the top 10% of BMW Dealers in the United States.

For complete information about Automotive News’ 40 Under 40, visit Ally, a leading digital financial services company, is the exclusive sponsor of this recognition program.


About Principle Auto:

Principle Auto is an independent auto group headquartered in San Antonio, Texas, that operates a number of automotive dealerships in Texas, Tennessee, and Mississippi. While the group has been in business for over 50 years, a management restructure took place in 2014, which led to the formation of Principle Auto. Principle Auto strives to provide an environment for its associates and guests that is welcoming, transparent, and forward thinking. Principle Auto is the home of the Principle Promise: We respect you and the opportunity to serve you. We deliver exceptional value. We value your time. We take the risk—never you. For more information visit: or LinkedIn :

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Jessica Zapatero

Jessica Zapatero
since: 05/2009
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