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Amit Mehta Teaches Personal Method of Growing & Scaling Business
  • USA - English


News provided by

Boost Software

Nov 05, 2013, 06:00 ET

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Amit Mehta CEO Boost Software
Amit Mehta CEO Boost Software

Boston, MA (PRWEB) November 05, 2013 -- Those who have created successful affiliate marketing businesses for themselves tend to agree on a few important basic facts about their business. One of the biggest points that all of them seem to agree on—even when they disagree on the best online business model for beginners—is that the early months of any affiliate marketing business are critical.

"You have to treat this like a real business, because it is," says Mehta. "Affiliate marketing isn't some kind of make money scheme, and for that matter it's not a regular job, either. It is a business model, and you should respect it as such."

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Amit Mehta's training module on growing and scaling an online business bears this out. In the module—which consists of both a written and a video element—Mehta deals with the fact that the early months of any business are its most fragile months.

His reasoning on these early months isn't necessarily what many expect. Instead of low capital, low visibility, and market forces, Mehta cites a variable over which business owners have more control: their own habits and activities.

“The best thing I can advise anyone making affiliate sales is to reinvest, reinvest, reinvest,” says Mehta, a former affiliate himself. “You should have anywhere from $10,000-$50,000 saved up for advertising before you start making personal purchases.”

Does this mean that new software affiliates should keep their day jobs until they manage to accumulate $50,000? Mehta quit his job at MIT the first month he made $10,000 as an affiliate marketer, so that is unlikely. In fact, most affiliate marketers would likely advise the newcomer to live off of some of that profit so that they can put more effort into their affiliate marketing business.

What Mehta doesn't recommend, however, is to spend the money freely. He also cautions against seeing online performance marketing as anything but a business.

“You have to treat this like a real business, because it is," says Mehta. "Affiliate marketing isn't some kind of make money scheme, and for that matter it's not a regular job, either. It is a business model, and you should respect it as such."

"If you do this right, initially on paper you may be making $10,000 a month profit, but you won't see it because as soon as it hits your account it's getting spent on more advertising. Don't get alarmed by this. As long as your ROI is solidly in the positive, then you're on the right track."

Mehta also teaches how to determine daily, weekly, and monthly “real” net revenue for those who use the Clickbank Network (Clickbank affiliates have to deal with at least one variable that many affiliates do not).

He also teaches newcomers how to properly format a spreadsheet that allows them to easily keep track of profit and ROI (Return On Investment).

Mehta further explains other elements that marketers should be aware of in order to wring the most profit from each dollar—something he considers essential to the beginner who may have little spare cash. These elements include channels, offers, networks, and how to know which prices to bid for PPC (Pay Per Click) advertisements.

Amit Mehta sold software and other products online for years before starting Boost Software™ with business partner Peter Dunbar. The company's flagship product is PC HealthBoost™, a PC optimization software and registry tool that includes 24/7 native English speaking phone support. More information on the product is available at http://pchealthboost.com, while the overall company website may be viewed at http://boostsoftware.com.

Erin Walsh, Boost Software, http://www.pchealthboost.com, +1 (617) 444-9381, [email protected]

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