GRANTS PASS, Ore. (PRWEB) March 10, 2020
Air Date: 2 March 2020
Guest: Andrew J. Sherman, Seyfarth Shaw, Washington, D.C. and Adjunct Professor in the Masters of Business Administration program at the University of Maryland and Georgetown University.
Andrew J. Sherman, bestselling author of Mergers & Acquisitions from A to Z, Harvesting Intangible Assets and many others, has worked at Seyfarth Shaw in Washington, D.C. for the last four years. In his new book, The Crisis of Engagement, Sherman zeros in on what he sees as the biggest threat to IP values and the U.S. economy. Citing a recent Gallup study, Sherman says he was devastated to learn that 51% of the American workforce considers itself disengaged, while an additional 20% admits to feeling highly disengaged. “This is a failure to create a necessary culture of innovation. Employee disengagement is too high.”
“Innovation,” says Sherman, “most often happens incrementally by the average employee in a company. It’s not always the Ph.D or scientist who is paid a lot of money to innovate. Sometimes the best ideas are at the middle or lower levels of a company, but only if your people are interested in what the company does and only if they’re engaged and aligned with the values of the company.”
Sherman, a veteran of thirty-three years as a transactional lawyer, has observed and tracks a seismic shift in the U.S. economy away from tangible assets (products, inventory, machinery) to intangible assets (buying brands, licensing, innovation). He also notices that many CEOs are focusing on the wrong things. “CEOs need to be irrigating with a different kind of hose rather than putting out fires all the time,” says Sherman. “Then our economy will be growing at 4% to 5%, I promise you. Right now, using water as an example, we’re in one big global firefighting mindset, and that’s not the best use of our resources.”
Sharon Kleyne, host of the internationally syndicated The Power of Water® & Your Health sponsored by Nature's Tears® EyeMist® on VoiceAmerica and produced by Rose Hong, founder and director of Global Dragon TV in Washington, D.C., says “I have spent thirty-five years studying the behavior of our health. I discovered that life is water. Life began with water. Water gives you the time to have eternity. Water invented you! Your life depends on your organs consisting of certain percentages of water.” This, of course, makes all human beings water IP. “I was shocked,” Kleyne teaches, “to discover how many people don’t know about IP. IP is written into the Constitution!” Kleyne is convinced that better education about intellectual property values (IP) will vastly improve global health and strengthen the U.S. economy.
Kleyne and Sherman agree that better education about IP is essential. Kleyne cites the lemonade stand movement in schools across America that teach children how to become entrepreneurs, competing and creating business plans. She urges new technology education for children and young people now before it is too late.
If you would like to listen to the talk radio program organized by program director Rose Hong of Global Dragon TV featuring Andrew Sherman, bestselling author, partner in the Washington, D.C. office of Jones Day and Adjunct Professor in the Masters of Business Administration program at the University of Maryland and Georgetown University and Health Olympics new water technology educator and evaporative dry eye researcher Sharon Kleyne as they discuss intellectual property values, innovation, corporate cultures, education, water and evaporation, follow this link:
If you would like to watch a very brief, entertaining educational film that demonstrates the application of the new Dry Eye Solution® technology Nature’s Tears® EyeMist®, sponsor of Sharon Kleyne’s talk radio program, go here: https://www.youtube.com/watch?v=l0gOr8TB45U