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Anne Fontaine Foundation Commemorates 5 Year Milestone
  • USA - English


News provided by

Anne Fontaine Usa, Inc.

May 16, 2017, 03:00 ET

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New York, New York (PRWEB) May 16, 2017 -- ANNE FONTAINE, international women's luxury fashion brand based in France, released an exclusive commemorative 5th anniversary tote bag in association with the Huni Kuin tribe to benefit the Anne Fontaine Foundation. The Huni Kuin tribe is an indigenous tribe living in the Amazon Rainforest. Renowned for their traditional way of life in harmony with nature and their ancient sacred chants, the Huni Kuin are the true protectors and caretakers of the forest. The tote drawings reflect their life in the forest, the sacred plants, trees and animals, their beliefs and their spirituality deeply linked to their surrounding, life-sustaining ecosystem. Always involved in environmental causes and in parallel of its commercial activities, Anne Fontaine is committed to ecological causes in particular through the protection of the Brazilian forest Mata Atlântica with the creation of the Anne Fontaine Foundation in October 2011 based in New York, this non-governmental organization aims to protect endangered forests and support reforestation programs in the Brazilian Atlantic Forest, better known as Mata Atlântica.

Through art and fashion, the Foundation raises awareness by organizing artistic initiatives and events with participating sculptors, painters and photographers. The Foundation selects concrete projects implemented by local NGOs and develops partnerships with these organizations to ensure the effectiveness and sustainability of its programs.

Since 2012, the Foundation has supported three Brazilian NGOs and allowed the planting of more than 40,000 trees in the states of Bahia, Pernambuco and Minas Gérais. The Foundation organizes an annual Forest Day at Anne Fontaine boutiques worldwide where 50% of the profits go to the Foundation and its struggle for reforestation.

For more information on the Anne Fontaine Foundation, please visit http://www.annefontainefoundation.org/

ABOUT ANNE FONTAINE
The Maison Anne Fontaine was created in 1994 from the meeting of Anne and her husband, Ari. It is a true story of love and family. The Maison is deeply linked to the passion of its creations through the quality, details, and the defense of French craftsmanship and artisanship. The Maison Anne Fontaine is known for its expert craftsmanship and the quality of its creations. The Anne Fontaine style is rich in embroidery, lace, ruffles, jabots, and plays of transparency. All of its models are developed in her workshop in Honfleur, using the technique of molding that is commonly used in haute couture. After the opening of the first point-of-sale in 1994 in the district of Saint-Germain-des-Prés in Paris, the House quickly developed.

The Maison now owns more than 50 boutiques around the world including 60 multi-brand outlets and a global website, annefontaine.com.

Kelly Callahan, Anne Fontaine Usa, Inc., +1 (212) 343-3150 Ext: 1100, [email protected]

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