Appcast Earns Brandon Hall Group Excellence in Technology Award for Best Advance in Recruitment Marketing Technology

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Appcast wins the prestigious industry recognition for Appcast Premium, its comprehensive, enterprise managed service for optimizing all recruitment advertising needs

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Appcast, the global leader in programmatic recruitment advertising technology and services, today announced that it won a Brandon Hall Group Bronze Award for Excellence in the “Best Advance in Recruitment Marketing Technology” category. The award recognizes Appcast Premium for its innovation in providing employers with a cost-efficient, data-driven solution to deliver qualified candidates and fulfill recruitment pipelines in today’s challenging labor market. Appcast was the only company recognized in the Best Advance in Recruitment Marketing Technology category.

“Winners of our Excellence in Technology awards are the pace-setters in ensuring employers have the leading-edge tools they need to evolve and prosper in the challenging environment we all work in,” said Rachel Cooke, chief operating officer and awards program head of Brandon Hall Group.

Appcast Premium combines programmatic technology with a team of recruitment advertising experts, to help companies find qualified candidates quickly, helping fill recruitment needs for all open positions. Revolutionizing the way employers buy and optimize job ads, Appcast Premium dramatically improves ROI and simplifies vendor management, offering customized reports of job ad performance data with actionable insights. Appcast Premium can track each applicant to a hire, ensuring recruitment advertising budgets are constantly optimized, even when labor market conditions make it challenging to get candidates.

“We’re honored to be acknowledged by the leaders, experts and industry peers of the Brandon Hall Group Excellence in Technology Awards and to represent the entire Best Advance in Recruitment Marketing Technology category. It’s an incredible feat,” said Heather Salerno, chief marketing officer of Appcast. “Our talented team has made this possible with the astounding dedication and support they provide our clients and the innovative problem solving they bring to the Appcast Premium technology. It’s a true testament to their hard work and diligence, especially in today’s competitive labor market.”

A panel of independent senior industry experts, Brandon Hall Group analysts and executives evaluated each entry, basing scores on the unique differentiators, value proposition and measurable results of each nomination.

Winners of the Excellence in Technology Awards are scheduled to be honored at Brandon Hall Group’s HCM Excellence Conference, Jan. 31-Feb. 2, 2023, at the Hilton West Palm Beach, Florida.

To learn more about Appcast Premium, visit

About Appcast
Appcast is the global leader in programmatic recruitment advertising technology and services. With advanced technology, unmatched market data and a team of the industry’s best recruitment marketers, Appcast’s technology and services manage job advertising annually on behalf of more than 1,500 clients. Headquartered in Lebanon, N.H. with offices in Boston, Mass. and New Brunswick, Canada, Appcast is a subsidiary of StepStone, a leading digital recruitment platform that connects companies with the right talent and helps people find the right job. To learn more, visit and follow on Twitter @appcast_io.

About Brandon Hall Group
Brandon Hall Group operates the largest and longest running awards program in Human Capital Management. As an independent HCM research and analyst firm they conduct studies in Learning and Development, Talent Management, Leadership Development, Diversity, Equity & Inclusion, Talent Acquisition and HR/Workforce Management. These benchmark studies help organizations by providing strategic insights for executives and practitioners responsible for growth and business results.

Coupling the research studies with the best practice from the awards, Brandon Hall Group has helped more than 10,000 clients globally and more than 28 years of delivering world-class research and advisory. At the core of our offerings is a membership program that combines research, benchmarking and unlimited access to data and analysts. Membership enables executives and practitioners to make the right decisions about people, processes, and systems, coalesced with analyst advisory services which aim to put the research into action in a way that is practical and efficient.

Brandon Hall Group has also launched professional certifications for business and human capital management professionals to upskill themselves and gain credentials for career advancement. (

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Elizabeth Buccianti
Gabriel Marketing Group (for Appcast)
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