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AppSmart and CloudRevenuePartners Form a Strategic Partnership to Deliver Next-Generation Partner Enablement Programs for Cloud-Focused Technology Solutions Providers

AppSmart will immediately begin offering the CRPexperience from CloudRevenuePartners to its thousands of existing TSP partners as well as the estimated 200,000 TSPs throughout North America to help them capitalize on the massive cloud opportunity that's in front of them.


News provided by

CloudRevenuePartners

Jun 26, 2019, 13:00 ET

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BOSTON and RALEIGH, N.C., June 26, 2019 /PRNewswire-PRWeb/ -- AppSmart, a leading next-generation, born-in-the-cloud company, and CloudRevenuePartners, the industry thought leader and provider of cloud business-building programs and solutions for TSPs, announced the CRPexperience, a joint initiative that provides TSPs with the tools, training, content, technologies, and support to scale an MRR cloud business based on the AppSmart marketplace of technology products and solutions.

The CRPexperience is based on decades of work with hundreds of TSPs and vendors throughout North America and in over 34 countries. The CRPexperience consists of two programs:

“We have always believed that by combining our marketplace with effective MRR cloud business-building programs, we were ensuring success for our partners,” said Van Murray, Vice President of AppSmart.

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The CRPaccelerator Program - a five-step process for building and scaling an MRR cloud business including developing a business outcomes value prop, defining verticals, sub-verticals and non-IT Line of Business personas, creating high-value, high-MRR cloud bundles, creating a digital marketing-enabled website, and creating a comprehensive digital marketing plan and campaign and MRR financial model.

The CRPDmaaS Program - a comprehensive Digital Marketing-as-a-Service program including all content, solutions, and marketing platforms to help TSPs generate new business in the 'buyers-in-control' age.

"Our partnership with AppSmart addresses head-on the top four challenges that face TSPs today. First, subscription-based cloud solutions are taking over the technology world and partners don't always know where to start. Second, the buyer of all new technologies, including cloud, has changed from the IT department to Line of Business Managers. Third, buyers of the cloud are not looking for technology, they are looking to achieve their desired business outcomes. And fourth, 65% of all B-to-B buyers have already made a purchase decision before contacting a sales rep," commented Todd Hussey, CEO and founder of CloudRevenuePartners. "The combination of the AppSmart marketplace and the CRPexperience solves these problems and more for the TSP partner."

The CRPexperience is customized to provide AppSmart partners with everything required to build their MRR cloud business, whether they are just starting out or are mature cloud providers who are now ready to scale. The CRPexperience always starts with a cloud business assessment to determine their most immediate needs as well as a specialized program created specifically for them.

"For almost two decades, as a Technology Solutions Provider, MPDTek has experienced and been able to thrive in all the evolutions of the technology world. But now with subscription-based cloud technologies, along with the changing buyer persona, their needs for business solutions, and their methods of buying technology, it's a new world. AppSmart and CloudRevenuePartners are providing MPDTek with smart cloud technologies and the required business-building expertise to capitalize on the massive cloud opportunity." - Matt DeGenarro, CEO of MPDTek

The CloudRevenuePartners CRPexperience is available on the AppSmart marketplace at https://marketplace.appsmart.com. For more information about CloudRevenuePartners and the CRPexperience, visit http://www.CloudRevenuePartners.com.

About.AppSmart
Born in the cloud in 2009, AppSmart has grown into the industry-leading standard for IT buying and reselling. Our tightly integrated cloud ecosystem brings together top solutions, the most trusted affiliates, and our team of Cloud Success Specialists to globally enable and support organizations in obtaining desired business outcomes.

About CloudRevenuePartners
CloudRevenuePartners is a provider of business-building strategies, tools, and solutions for cloud-focused TSPs and their cloud-technology vendors. The company was founded by Todd Hussey who brings unparalleled industry experience to the TSP business solutions landscape in the form of technology messaging and positioning, pricing and packaging strategies, go-to-market planning, content-driven lead generation programs, effective sales staffing, and management of the sales process.

SOURCE CloudRevenuePartners

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