The workflow and content automation market continues to evolve as more ways to automate content come online, partially due to the rise of content AI.
PALO ALTO, Calif. (PRWEB) April 26, 2022
Aragon Research identifies thirteen major providers in its Aragon Research Globe™ for Workflow and Content Automation (WCA), published today. The report states that the WCA market continues to evolve as more ways to automate content come online, partially due to the rise of content AI.
The workflow and content automation (WCA) market has evolved from its early days of running on mainframe computers. Today, it is not only rules that govern how a document is created and routed–it is the WCA platforms themselves that are becoming intelligent and able to manage many document processes without human intervention.
Over the last several years, WCA offerings have become much more capable in two ways. First, they can process more mission-critical documents with a reduced amount of human intervention. Second, the low-code workflow that they offer means that business analysts often manage those workflows with minimal IT involvement.
The report outlines the following:
- The Post-Pandemic Race to Becoming a Digital Enterprise Means Focusing on Content Automation
- The Current State of Workflow and Content Automation
- TPaaS and WCA
- Forms Evolve into Low Code WCA
- Generative Content Emerges in the WCA Market
- High-Volume Document Generation—The Role of CCM
- Document Analytics Enables Document Reading and Understanding
- Leveraging Unstructured Documents
- The Rise of Content AI Will Streamline Identity, Onboarding, and More
- Document and Image Analytics and the Race to Document Understanding
“Given the pandemic, content automation is a growing priority for enterprises,” says Aragon CEO and lead analyst, Jim Lundy. “Enterprises should focus on the high-impact document processes that affect either customers or employees and should evaluate providers based on their understanding and investment in content AI.”
The providers evaluated in this Globe report include: Adobe, Conga, HelloSign, MHC Software, Nintex, PandaDoc, Smart Communications, DocuSign, Kofax, Mitratech, OpenText, Ironclad, Quark Software, Inc.
Enterprises should use this report to carefully evaluate workflow and content automation providers. Aragon clients can access the Aragon Research Globe™ for Workflow and Content Automation, 2022 in the AIN client community or on aragonresearch.com.
About Aragon Research
Aragon Research delivers high-impact visual research, consulting, and advisory services to provide enterprises the insight they need to make better technology and strategy decisions. Aragon Research serves business and IT leaders and has a proven team of veteran analysts. For more information, visit https://www.aragonresearch.com/.