AspenVacationRentals.com reports a surge in direct bookings as travelers embrace Google Vacation Rentals and bypass high-fee platforms.
ASPEN, Colo., Aug. 1, 2025 /PRNewswire-PRWeb/ -- In a banner year for Aspen's luxury rental market, travelers are increasingly bypassing platforms like Airbnb and VRBO in favor of commission-free direct booking, fueled by the growing popularity of Google Vacation Rentals.
"Aspen has always been a high-demand market," said Jamie Feagler, Partner at Aspen Vacation Rentals. "What we're seeing now is a smarter guest, who's searching Google, finding our official site, and booking directly to avoid the platform fees and restrictions that come with Airbnb and VRBO."
AspenVacationRentals.com has reported a sharp increase in direct bookings throughout 2025, a trend driven by Google's new booking interface that showcases verified vacation rentals with direct links to property manager websites. This shift is especially pronounced in the high-end segment, where third-party platform commissions can be substantial.
Unlike third-party platforms, direct booking gives guests access to better rates, personalized concierge services, and properties that aren't always listed elsewhere. Aspen Vacation Rentals, which specializes in elite homes throughout the Aspen area, offers travelers a seamless booking experience backed by local expertise and concierge support.
Address: Aspen Vacation Rentals, 225 N Mill St, Suite 203, Aspen, CO 81611
"We're seeing more travelers who want transparency, control, and a personal connection to their stay," added Feagler. "That's what direct booking offers and it's becoming the new standard in the luxury segment."
With more guests turning to Google Vacation Rentals and avoiding third-party fees, Aspen Vacation Rentals is poised to remain at the forefront of this evolving market.
About Aspen Vacation Rentals
Aspen Vacation Rentals is a luxury vacation rental and property management company based in Aspen, Colorado. The company manages Aspen's most exclusive homes and provides personalized service for guests seeking exceptional mountain experiences.
Learn more or book directly at https://AspenVacationRentals.com
Media Contact:
Aspen Vacation Rentals
Jamie Feagler, Partner
+1 (970) 300-2000
225 N Mill St, Suite 203, Aspen, CO 81611
Media Contact
Jamie Feagler, Aspen Vacation Rentals, 1 970-300-2000, [email protected], https://aspenvacationrentals.com
SOURCE Aspen Vacation Rentals
Share this article