and Kevin Harrington’s DRTV Campaign with Fresca Natural

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Kevin Harrington, one of the original Sharks from hit reality series Shark Tank, and the Product Managers of are pleased to announce their DRTV campaign with Fresca Natural.

We’ve been putting natural, healthy ingredients in our bodies for hundreds of years. Now you can put them on you too, with deodorants from Fresca Natural. Fresca’s healthy alternative will affect your everyday life and have a positive environmental impact as well.

Blended with pure essential oils, free from chemicals, and pH tested, Fresca Natural’s deodorants are so natural, you could eat them. Fresca Natural deodorants don't contain any aluminum. Their unique formulation of essential oils and aerated salt create an environment on your skin in which bacteria cannot thrive and therefore no body odor occurs. Formulated to last all day, Fresca Natural deodorants allow your body to cool itself the way nature intended and they don’t block your pores or sweat glands. They’re also available in a variety of different scents.

“My mission is to help people reduce the chemical load on their bodies with safe, natural deodorants that really work,” says Elda Kingston, Founder of Fresca Natural. “I want to help people help themselves and make better choices for their health – naturally, of course! That’s why we’re proud to be working with and expand our audience.”

“It’s never too late or too early to start using natural deodorants, and I can’t think of a better brand than Fresca Natural,” says Lisa Vrancken, Executive Vice President of Business Development at “They’re amazing and their products smell phenomenal!”

As part of its DRTV campaign with, Fresca Natural will be appearing in 60 second spots set to air nationwide and feature the original Shark himself, Kevin Harrington. is comprised of an award-winning team of producers, writers, videographers, and editors as well as industry veterans dedicated to finding the latest, most innovative products and ideas, and putting them on the DRTV map.

Headquartered in South Florida, is a full-service production, branding, and marketing company that specializes in direct response television, short- and long-form commercials, and brand building. Based out of a 25,000+ sq ft, state-of-the-art studio, the company’s creative team handles every aspect of production from script to screen to airing. For nearly two decades,’s veteran staff of writers, producers, videographers, and editors has amassed more than 50 Telly Awards, thousands of prestigious clients, and over $20 million in television placements.

About Kevin Harrington
As the inventor of the infomercial, founder of As Seen on TV, and one of the original Sharks on Shark Tank, Kevin Harrington has worked with some of the world’s biggest celebrities and launched some of the best-selling DRTV campaigns in history. Since producing his first 30-minute infomercial in 1984, Harrington has been involved in over 500 product launches that have resulted in over $4 billion in sales. Now, in his latest venture with, Harrington is on the hunt for the best new products and ideas, bringing them to homes everywhere through personalized DRTV campaigns featuring the Shark.

For more information on Fresca Natural, please visit

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Mike McCloskey
+1 954-461-2020 Ext: 4395
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Lisa Vrancken
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