Astral Brands Announces Campaign to Support the Association of Critical Care Nurses Working on the Front Lines Against the COVID-19 Pandemic

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Astral Brands announced today a giving back campaign where their family of brands will be donating 10 percent of their net proceeds from purcosmetics.com, cosmedix.com, butterlondon.com and aloette.com, from April 15 to May 15, 2020 to the United States and Canadian chapters of the Association of Critical-Care Nurses (ACN).

As a company whose foundation is built to prioritize the health and wellness of men and women across the globe, we are proud to support an organization whose mission goes above and beyond in the world of healthcare.

Astral Brands announced today a giving back campaign where their family of brands will be donating 10 percent of their net proceeds from purcosmetics.com, cosmedix.com,
butterlondon.com and aloette.com, from April 15 to May 15, 2020 to the United States and Canadian chapters of the Association of Critical-Care Nurses (ACN).

The pioneering health and beauty company is composed of four beauty brands—PÜR The Complexion Authority, COSMEDIX, Aloette and butter LONDON—all of which will be joining together to help support healthcare workers that are leading the fight against the COVID-19 pandemic. To contribute, customers can shop online at any or all four of the Astral Brands websites.

“Our family of brands is committed to serving our global community as we navigate the developing effects of COVID-19 together,” said Robert Cohen, Executive Chairman of Astral Brands. “As a company whose foundation is built to prioritize the health and wellness of men and women across the globe, we are proud to support an organization whose mission goes above and beyond in the world of healthcare. Our healthcare workers are battling tirelessly on the frontline to combat this pandemic, and we hope that our contribution to the ACN will help support their efforts and raise awareness during this challenging time.”

The Association of Critical Care Nurses is the world’s largest specialty nursing organization, with over 100,000 members across the U.S. and Canada. As an independent, non-profit organization, the ACN provides expert knowledge to both acute and critical care nurses to help them maximize their skills while caring for ill patients and their families. During these everchanging times, the organization has aided nurses across the country with additional training and tools to help them properly treat patients experiencing the effects of COVID-19.

Our healthcare providers are standing at frontlines battling for our safety around the clock. Help the Astral Family of Brands support the Association of Critical Care Nurses by shopping at our brand websites: purcosmetics.com, cosmedix.com, butterlondon.com and aloette.com.

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Kaitlyn Cook
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