Atlantic Canadian Small Business, Rise, Announces That It Is Now a Certified B Corporation®
Certified B Corps are businesses that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose.
FREDERICTON, New Brunswick, May 28, 2019 /PRNewswire-PRWeb/ -- Rise, the leading online authority in sustainable home improvement, announced today that it is now a Certified B Corporation®, making it the second only business in Fredericton, New Brunswick to be a Certified B Corporation, the eighth in the province of New Brunswick, and the 14th to exist in Atlantic Canada.
Certified B Corps are leaders of the global movement of people using business as a force for good™. Certified B Corps are businesses that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. There are over 2,700 Certified B Corps from more than 150 industries in 60+ countries. Together, they inspire all businesses to compete not only to be the best in the world, but to be the best for the world.
"Five years ago, when Rise was still an idea on a napkin -- one thing I knew without a doubt was that we would need to become a Certified B Corp along our journey," shared Rise Founder and CEO Matt Daigle. "Making business decisions that benefit people, the planet, and profits, just makes good sense, for everyone. I'm a firm believer that it is the future of business, not only because it makes sense, but because our world needs it. I'm incredibly proud of our team for making this vision a reality."
For Rise, this recognition is paramount as it's now widely regarded for abiding by the standards and values that it hopes to instill in the minds of homeowners and home professionals. With social and environmental purpose and impact before profit at the company's core, B Corp™ recognizes that the company has ensured that they are aligning their values with their internal business practices. Above all else, Daigle and his team are dedicated to the triple bottom line: people, planet, profit.
On their journey to becoming a Certified B Corporation, Rise has introduced several specific policies in the office including banning single-use plastic and implementing a drive-less program where employees are incentivised to bike, carpool, or use public transportation to get to work. Rise has also implemented an Environmentally Preferred Purchasing (EPP) policy which reviews incoming products and evaluates their source, operation and downstream effects on the environment.
In the home improvement industry, the concept of sustainability and B-Corp has a long way to go but Rise's team of 19 are leading the charge with their certification. "There seems to be a disconnect between homeowner values and the homebuilding industry. Change starts at home, and how we build and renovate our homes has a huge impact on our environment," explained Daigle. "That's why Rise exists."
Sustainable education is one of the toughest roadblocks for homeowners and home professionals -- especially in Atlantic Canada. Rise educates homeowners on the benefits of a sustainable home far beyond just the environmental impact on the planet. For the homeowner, a sustainable home will be healthier, more durable, and in the end, will cost less to operate.
It should come as no surprise that the rise in B-Corp companies has attracted the attention of Wall Street. A recent report by the Yale Centre for Business and the Environment, in collaboration with Patagonia and wealth advisory firm Caprock, looked at the financial value created by certified B Corps and Benefit Corporations and found that they stood to make more profits than any other types of company.
To date, nearly a million homeowners have used Rise at some point in their renovation or building journey. To learn more about Rise, visit http://www.buildwithrise.com.
About B Corporations
Certified B Corporations are leaders of a global movement of people using business as a force for good. They meet the highest standards of overall social and environmental performance, transparency and accountability and aspire to use the power of business to solve social and environmental problems. There are more than 2,000 Certified B Corporations in over 130 industries and 50 countries with 1 unifying goal – to redefine success in business.
About Rise
We're on a mission to change the residential construction landscape by helping everyone build better homes that are fit for tomorrow's standards. Rise is an objective and independent third party resource that researches and brings together products, professionals, rebates, and know-how on building with sustainability in mind. Our data and research aims to educate and provide decision power for homeowners and homeowners to be. While the data and content found on Rise is entirely its own, we also include references from other trusted sources on sustainable building.
Website | http://www.buildwithrise.com
Rise on Facebook | https://www.facebook.com/risehomes/
Rise on Twitter | https://twitter.com/buildwithrise
Rise on Instagram | https://www.instagram.com/buildwithrise/
Rise on Pinterest | https://www.pinterest.ca/risehomes/
Press Inquiries:
Crystal Richard, Publicist
Crystal Richard & Company Inc.
crystal(at)crystalrichard(dot)com
SOURCE Rise
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