ATMs play an important role in the U.S. consumers’ lives

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Mercator Advisory Group’s latest survey report finds that despite declining cash use, U.S. consumers still use ATMs for cash withdrawals, deposits, and other transactions.

This report in slide form is 59 pages long. One of the exhibits in this report:

Much has been written about the decline of cash, but the survey results reported here demonstrate that the ATM still has a valuable function in many people’s lives.

Mercator Advisory Group’s most recent consumer survey report, ATMs: No Fee for Me, from the 2019 Technology Survey of the bi-annual North American PaymentsInsights series, examines U.S. consumers’ current use of and perspective on ATMs.

The report, which is based on an online panel survey administered to 3,006 U.S. adults in November-December 2019 presents results from questions exploring how adults in the United States use ATMs for cash withdrawals, deposits, and other transaction types. It also presents data on their opinions about paying ATM fees and methods of authenticating users at the ATM.

“In this report, we examine in detail the different ways that U.S. adults are using ATMs, how they think about them, and the ATM features and functions they consider important. Much has been written about the decline of cash, but the survey results reported here demonstrate that the ATM still has a valuable function in many people’s lives,” stated the author of the report, Peter Reville, director of Primary Research Services at Mercator Advisory Group, which includes the North American PaymentsInsights series.

Highlights of this report include:

  • Frequency of ATM usage
  • Uses of ATMs other than for deposits and withdrawals
  • Consumers’ usage of their primary financial institutions’ branch-based ATMs versus other ATMs
  • Attitudes toward ATM surcharges
  • Preferences for in-store cash back versus cash withdrawal at ATMs
  • Preferences for making deposits
  • Reasons for not making deposits at ATMs
  • New ways for users to authenticate themselves at the ATM
  • Interest in new ATM transaction types

This report in slide form is 59 pages long. One of the exhibits in this report:

Members of Mercator Advisory Group’s North American PaymentsInsights Survey Series Service (formerly CustomerMonitor Survey Series Service) have access to this report as well as the upcoming research for the year ahead, presentations, analyst access and other membership benefits.

Please visit us online at http://www.mercatoradvisorygroup.com.

For more information and media inquiries, please call Mercator Advisory Group's main line: 1-781-419-1700 or send email to media@mercatoradvisorgroup.com.

For free industry news, opinions, research, company information, and more, visit us at http://www.PaymentsJournal.com.

Follow us on Twitter @ http://twitter.com/MercatorAdvisor.

About Mercator Advisory Group
Mercator Advisory Group is the leading independent research and advisory services firm exclusively focused on the payments and banking industries. We deliver pragmatic and timely research and advice designed to help our clients uncover the most lucrative opportunities to maximize revenue growth and contain costs. Our clients range from the world's largest payment issuers, acquirers, processors, merchants and associations to leading technology providers and investors. Mercator Advisory Group is also the publisher of the online payments and banking news and information portal PaymentsJournal.com.

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Karen Yetter
@MercatorAdvisor
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