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Aunt Nellie's® Challenges Consumers to Enter Its Loaded Dice Recipe Contest


News provided by

Seneca Foods

Jun 20, 2023, 08:30 ET

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Add a tangy twist to your grilled cheese sandwich by adding Aunt Nellie's Diced Pickled Beets!
Add a tangy twist to your grilled cheese sandwich by adding Aunt Nellie's Diced Pickled Beets!

America's Favorite Jarred Beet Brand Wants Consumers To Take A Chance And Enter An Original Recipe Using Its Popular Diced Beets

CHICAGO, June 20, 2023 /PRNewswire-PRWeb/ -- It's always a safe bet to serve up a dish with beets, no matter if it's morning, noon, or night. Which is why Aunt Nellie's is calling on fans to enter their new, original recipes using diced beets in its "Loaded Dice Recipe Contest." On the line are four prizes of $500, a family pack of products and serious bragging rights with family and friends. Aunt Nellie's is partnering with two-time Food Network Champ MacKenzie Smith of Grilled Cheese Social to feature her take on the competition and to encourage others to participate. In keeping with her signature style, she created the Sweet Heat Pickled Beet Grilled Cheese Sandwich as an example of what to enter into the "Main Dish" category.

"If you want to surprise and delight your taste buds, try adding some diced pickled beets to your grilled cheese recipe. It not only adds a tangy touch, but also steps up the nutrition and visual appeal," said Smith. "Aunt Nellie's Diced Pickled Beets are perfect for so many different dishes throughout the day. It's truly an MVP of the pantry."

“We love seeing all the ways people have been incorporating Aunt Nellie's Diced Beets into their meals and snacks. It's just one of the reasons why Aunt Nellie’s has been a pantry staple for more than 90 years for good reason, providing generations with convenience and great taste.”

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Fans are asked to submit their original recipes in one of four categories: breakfast/brunch, side dishes (e.g., dips, apps, sides), main dishes, and desserts. Each recipe can contain no more than 6 ingredients (you know, like the six sides of a die.) Salt, pepper, water, and Aunt Nellie's Diced Pickled Beets don't count. You can enter more than one recipe, but each can only be entered once. One recipe in each of the four categories will be selected as a winner. Qualities the judges will be looking for in the recipes include creativity, flavor and flair, and use of Aunt Nellie's Diced Pickled Beets. The official rules can be found at: https://auntnellies.com/loaded-dice-contest/aunt-nellies-loaded-dice-recipe-contest-rules/

Winners will receive $500 cash, family packs of Aunt Nellie's products and the opportunity for fame and glory during Aunt Nellie's Beet Week in February 2024. Each winning recipe will be professionally videotaped, photographed and prominently featured on Aunt Nellie's website, Instagram, and Facebook.

"Our diced pickled beets have been such a hit with our fans, we decided to offer them in a 16-ounce jar in addition to individual serving cups. Their versatility and classic delicious flavor make them perfect for dishes throughout the day," said Aunt Nellie's Marketing Director Julia Storie. "We love seeing all the ways people have been incorporating them into their meals and snacks. It's just one of the reasons why Aunt Nellie's has been a pantry staple for more than 90 years for good reason, providing generations with convenience and great taste."

The "Aunt Nellie's Loaded Dice" recipe contest runs from June 19-July 10, 2023. Consumers can enter online at https://auntnellies.com/loaded-dice-contest/. Aunt Nellie's, America's premier maker of jarred beets for more than 90 years, is named for Ms. Nellie Jones, a nationally recognized pioneer in home economics who championed rural homemakers, bringing them the latest scientific research through her role as state leader of the Home Economics Extension. Aunt Nellie's makes jarred beets and onions in multiple cuts, styles, and flavors. All Aunt Nellie's products are shelf-stable and gluten free and all Aunt Nellie's recipes are easily downloadable and printable from its website. Visit AuntNellies.com for more information. Aunt Nellie's is owned by Seneca Foods Corporation, based in Fairport, NY.###Here is Grilled Cheese Social's take on the type of dish being sought in the Aunt Nellie's Loaded Dice Recipe Contest.

SWEET HEAT PICKLED BEET GRILLED CHEESESERVES: Makes 2 SANDWICHES
PREP TIME: 5 MINUTES
COOK TIME: 12 MINUTESINGREDIENTS

  • 4 3 oz slices sourdough bread
  • 2 tbsp hot honey (found in your grocer's specialty food aisle)
  • 1 8 oz small wheel brie, room temp, cut into thin strips
  • 8 oz Aunt Nellie's Diced Pickled Beets (1/2 jar or 2 dividual diced pickled beet cups)
  • 2 tbsp fresh basil, cut into thin strips
  • 2 tbsp unsalted butter
  • 1/2 tsp garlic salt or to taste

INSTRUCTIONS

  • Place two slices of bread on a cutting board. Drizzle with hot honey then add half of the brie evenly across the bread.
  • Drain Aunt Nellie's Diced Pickled Beets and pat them dry. Add them evenly on top of the brie followed by the basil, and remaining brie.
  • Spread half of the butter on one side of the two remaining pieces of bread. Sprinkle with half of the garlic salt. Place the top piece of bread on each sandwich.
  • Heat a cast iron or fry pan over medium low then add the sandwiches - butter side down. Butter the other sides (top) and add the remaining garlic salt.
  • Cook for about 5 minutes on each side or until the bread is golden brown and the cheese has melted — flipping halfway through.
  • Once the sandwiches have cooked on both sides, remove them from the heat and enjoy!

Media Contact

Elizabeth Mudroncik, Seneca Foods, 1 312-201-9101, lizrm@mpfood.com

SOURCE Seneca Foods

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