Australian Dream Unveils New Packaging

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Australian Dream develops a new design to better communicate the quality and benefits provided by their products.

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For those who have relied upon Australian Dream for years, we hope that they appreciate the updated look. And for those who have never used our products, we hope that the new packaging encourages them to give it a try so that they can find the same pain relief experienced by thousands of others.

For nearly 20 years, people suffering from arthritis and joint pain have trusted Australian Dream® for effective relief. Now, the company is unveiling new packaging designed to reflect Australian Dream’s leadership position for pain relief.

Australian Dream sought to develop a new design that better communicates the quality and benefits provided by their products. The updated packaging is the result of a two-year process and features a gold foil emboss that illustrates the high quality of ingredients used in Australian Dream products. What makes Australian Dream the “gold” standard for pain relief? The active ingredient histamine dihydrochloride, the 100%-money-back guarantee, and the 18-year history providing effective relief from arthritis and joint pain.

“We’ve used our current packaging for a number of years, and while it has served us well, we believe that the new design more accurately portrays the quality that Australian Dream delivers,” said Phillip Maddox, President and CEO.

Australian Dream is specially formulated with the FDA-approved active ingredient histamine dihydrochloride, which penetrates deep into painful muscles and joints to increase blood flow and provide effective relief. Australian Dream products have no NSAIDs, no odor, no burning sensation and are non-greasy.

The company is so confident that Australian Dream delivers effective relief that they proudly stand behind their products with the exclusive Empty Jar Guarantee®. Customers can use the whole jar or tube and still receive a full refund if they are not satisfied.

Rather than being a wholesale rebranding, the new look is an evolution of previous packaging—loyal customers will have no problem recognizing the new packaging on store shelves.

“For those who have relied upon Australian Dream for years, we hope that they appreciate the updated look. And for those who have never used our products, we hope that the new packaging encourages them to give it a try so that they can find the same pain relief experienced by thousands of others,” said Phillip Maddox.

The new packaging is beginning to hit shelves nationwide at CVS, Walgreens, Walmart, and other major retailers.

About Australian Dream
Founded in 1997, Australian Dream products provide temporary relief from joint pain, muscle aches and minor arthritis. Australian Dream products are specifically designed to enhance the body’s own response to pain by increasing the flow of blood to the affected area. It is sold at CVS, Walgreens, Walmart, and other major retailers. For more information visit http://www.AustralianDream.com.

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Mitch Greenwald
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