Axiom Prepaid Holdings Kicks Off 2020 With Expansion of White Label Prepaid Card Program

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Last year marked the introduction of Axiom's white label prepaid card program, and based on the positive response from the fintech, education and microlender communities, the organization has expanded the scope of the service for 2020.

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“Consumers today are demanding new and simpler banking options for easier access to their own money. Those organizations who adopt white label programs are seeing the benefits of offering branded cards to their customers, employees and affiliates,” said Steven Foster, CEO, Axiom Prepaid Holdings.

Since Axiom Prepaid Holdings entered the payment solutions arena in 2017, it has continually set the bar then raised the bar when it comes to innovative prepaid card programs and services offered globally. Last year marked the introduction of its white label program and based on the positive response from the fintech, education and microlender communities, the organization has expanded the scope of the service for 2020.

White label prepaid card programs allow businesses to have their name and logo on a single-use or general use prepaid Visa or Mastercard. The programs have proven successful in boosting revenue and improving brand visibility and loyalty, based on the particular business’s goals.

“Consumers today are demanding new and simpler banking options for easier access to their own money. Those organizations who adopt white label programs are seeing the benefits of offering branded cards to their customers, employees and affiliates,” said Steven Foster, CEO, Axiom Prepaid Holdings.    

Axiom was founded by Foster and fellow entrepreneur Steven Urry, Chair, who together have more than 60 years of experience in the banking industry. They recognized significant gaps in the prepaid banking services and products available to large segments of the population and in specific geographies and set out to do something about it. After introducing a number of well-received prepaid card options direct to consumers it became readily apparent that a white label program would offer business clients both a meaningful income stream and an opportunity to strengthen relationships.

Axiom creates and administers the programs on a customized-basis and ensures all security, compliance and regulatory considerations are addressed. Some clients use the program to earn fees from the cards while others use the cards to cement their brand and others use it for both. Clients chose the fee structure, fund distribution channel and card features that work for them.

Foster credits the growth of their white level program to the strength of Axiom’s digital platforms. Their tech tools allow for cards with rich features and functions, a graphically appealing interface, speed, and top-of-the-line security. The cards can be used by clients to pay commissions and distribute compensation to affiliates, customers and agents, and offer an alternative to traditional corporate payroll programs and investment advisory services. Likewise, through analysis of the data collected via the white label program, businesses have a better view to what matters to their customers.

“In 2020, we are investing heavily in our digital capabilities, and adding card features that include multi-currency options, microloans and credit reporting,” added Foster. “We listen to what our clients want and need and keep a close eye on trends and gaps so we can reactively and proactively adapt our white label program to exceed client expectations.”

About Axiom Prepaid Holdings:
Axiom Prepaid Holdings was born of the desire of two entrepreneurial-minded banking industry veterans to turn the prepaid card model upside down. To make banking simple. To give consumers and businesses around the globe access to innovative, easy-to-use, digitally driven, fun, flexible and secure products and services. Today, Axiom has 9 offices and conducts business in 20 countries. Every day, the Axiom team strives to create 100% turnkey solutions to help cardholders gain economic freedoms and help businesses achieve growth and success. To learn more about Axiom Prepaid Holdings, please visit: http://www.axiompph.com.

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Erin Andrews
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