Baxter Planning Expands in EMEA

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Executive Appointments Signal European Push

Baxter Planning, the Austin-based service parts planning solutions provider, ramps up its international efforts by expanding its EMEA organisation.
Service Parts Planning specialists Carl Fransman and Philippe Thys join Baxter Planning as the company expands its European presence. Carl Fransman has been appointed Managing Director EMEA (Europe, Middle East, Africa) and Philippe Thys as Director of Technology EMEA. Both gentlemen have many years of experience with the aftermarket, focusing on parts planning solutions, predictive analytics, and IoT.

“Carl and Philippe have deep knowledge and expertise based on a broad range of industries relative to service parts planning software. They are a valuable addition to Baxter Planning’s team,” said Morris A. Cohen, Panasonic Professor of Manufacturing and Logistics in the Operations, Information and Decisions Department, at the Wharton School at the University of Pennsylvania.

“While Baxter Planning previously employed experts in EMEA for customer support, the new team expansion demonstrates the company’s commitment to pursue and service new business with leadership in the market. Investing in increasing our global footprint by hiring the best candidates in the market gives us the ability to offer more than just software to our clients. Our team expertise, focus on service parts planning and continued involvement with our clients are core differentiators for achieving consistent and lasting success as is illustrated by our long-lasting installed base,” adds Chuck Moeling, Baxter Planning’s CEO.

Mr. Fransman will deliver a presentation, Connected Aircraft – The Impact on Maintenance and Uptime, at the prestigious Avionics Expo in Munich in March 2019 as part of Aerospace Technology Week. The panel discussion, Big Data & Cyber Security, will address the challenges facing the connected aircraft as the need for continuous online access for passengers and aircraft data produces vulnerabilities within the systems. The discussion is scheduled for Wednesday March 13th.

About Baxter Planning
Headquartered in Austin, Texas, with employees around the globe, Baxter Planning was founded in 1993 by Greg Baxter, who saw the need for a proprietary solution to address the lack of planning technologies in the market.

Now a worldwide leader in aftermarket supply chain software, Baxter helps customers plan billions in service parts inventory every day. The list of Fortune 500 enterprises and growing startups deploying solutions from Baxter include Verizon, RICOH, Stanley Black and Decker, Nokia, SONY, Thyssenkrupp, and many others. Baxter’s differentiated combination of a SaaS platform featuring Planning as a Service (PaaS) enables supply chain organizations to deliver dramatic improvements in post-sales service levels while increasing profitability and cash flow.

Baxter has been on SupplyChainBrain’s “List of 100 Great Supply Chain Partners” for 15 consecutive years and recognized multiple times as a “Best Places to Work in Austin.” For more information, visit or email us at info(at)

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