New bestselling book from Steven Le Vine and Garrett McClure of Grapevine PR + Consulting is a must-read for entrepreneurs and experts looking to take media outreach into their own hands, grow their business and build their brand.
LOS ANGELES, March 23, 2023 /PRNewswire-PRWeb/ -- Authors Steven Le Vine and Garrett McClure, co-founders of Grapevine PR + Consulting, a growth-focused integrated marketing and strategic public relations firm, recently released their bestselling book, "Stories That F*cking Matter: Three Pillars of Epic Storytelling to Dominate Media Headlines, Win Clients and Grow Your Business."
The #1 Amazon bestselling book walks readers through Le Vine and McClure's signature storytelling framework, detailing proven strategies to tell a story that gets attention and grows business. It features a foreword from client and cultural icon William Shatner.
The book includes the three pillars of the Stories That F*cking Matter™ model of epic storytelling, applying the STFM™ model to stories from business stars such as Steve Jobs, Richard Branson, Bruce Springsteen, Sheryl Sandberg, and Tony Robbins, and highlights why vulnerability can be a key component to crafting a great story. The media experts also offer tips on how to grab the audience's attention in today's 'attention economy,' the insider tip of "Trendjacking," and advanced storytelling and media growth hacks.
"Stories That F*cking Matter" serves as a guide to craft stories that change minds, win hearts, and mold reality. It shares the authors' winning playbooks, insider tips and secret formulas for PR, media relations, communications strategy, brand management and advertising, from over two decades of success in earned, owned, and paid media.
As Le Vine mentions in a new cover story in men's lifestyle magazine SWAGGER, "Everyone has a story as unique as their DNA. The story is the most powerful tool humans have ever discovered. Our book provides an insider's look into the world of PR and shows readers how to take media outreach into their own hands and make a lasting impression through expert storytelling."
McClure, who previously served in upper-management roles with Yahoo! and Basis (formerly Centro), notes: "In 2023, your story is the key to getting the attention of journalists and TV producers, and also the key to success for anyone in sales as well as entrepreneurs raising capital and recruiting the best talent."
As the editor of SWAGGER mentions, the book has stirred up so much attention and demand for the firm's services that it has already been forced to triple its team and institute a waiting list for all new clients.
Unlike other traditional PR firms, Grapevine places a smart focus on mapping out and executing annual, growth-focused strategic PR and integrated marketing campaigns that align with the client's strategic goals of brand building and business growth.
"Stories That F*cking Matter" is a must-read for entrepreneurs and experts, including speakers, authors, coaches, and solopreneurs, who want to take control of their media outreach, tell a great story, and get seen and heard.
The book is available through Amazon, Barnes & Noble, and independent bookstores like Austin's BookPeople and L.A.'s Book Soup.
For more information, visit http://www.theprgrapevine.com.
Media Contact
Karewit Danae, Grapevine PR + Consulting, 1 512-522-2388, [email protected]
SOURCE Grapevine PR + Consulting
Share this article