BigVoodoo Interactive Hosts Event Touting ‘Creative Economy’ Networking Strategy in Western Massachusetts

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The company that develops websites for law firms across the country opened an office in Holyoke, MA to be close to the talented people attracted to Western Massachusetts, says James Fitzgerald, the founder of BigVoodoo Interactive and its director of web development.

Creative people are drawn to this area. Holyoke is a central location. It’s about two hours from Boston and New York.

BigVoodoo Interactive, a growing company that develops cutting-edge websites for law firms nationwide, is proud to be part of the State of Massachusetts-designated Creative Economy Network, said BVI founder and director of web development James Fitzgerald.

BVI hosted an event on March 6, 2014 featuring an announcement about the partnership between the state and the Western Massachusetts Economic Development Council, according to (3/6/14). The collaboration was created to help creative businesses in Western Massachusetts boost their visibility, recruit talent, find appropriate space, borrow capital and experience new growth, reported.

Fitzgerald said he believes Western Massachusetts, and particularly Holyoke, has the potential to be a major hub in the nation for creative industries. He pushed hard to set up shop in Holyoke, rather than in Hartford as his investors suggested. BigVoodoo is headquartered in Open Square, a former mill building.

“You need the right type of talent for a creative enterprise,” Fitzgerald said. “Creative people are drawn to this area. Holyoke is a central location. It’s about two hours from Boston and New York. By opening our offices in Holyoke, we knew we could find the right kinds of people to make us an innovative company.”

Fitzgerald, who grew up in Holyoke, told Masslive: “We need to be close to the talent that is here and we employ artists. This is an open space. It’s called Open Square but it is an open environment. Creative people don’t want to be in a closed-up insurance office space.”

The term “creative economy” refers to the more than 15,000 writers, fashion designers, graphic artists, advertising professionals and other creative workers in Western Massachusetts, said Ann Burke, vice president of the Economic Development Council, according to Masslive.

Holyoke has made creative industries a priority and the city provides businesses with an opportunity to grow, said Helena Fruscio, creative economy industry director in the state Executive Office of Housing and Economic Development, reported.

The story cited is “Pioneer Valley creative economy gets boost from networking, regional strategy.”

About BigVoodoo Interactive

BigVoodoo Interactive currently manages websites for 59 law firms, with clients in 29 states and Washington, D.C. The firms’ areas of practice include personal injury law, car, truck and motorcycle accidents, medical malpractice, pharmaceutical negligence, whistleblower cases, criminal defense and more. BigVoodoo Interactive takes pride in understanding how the legal consumer thinks. BVI’s intuitively designed, expertly written, expansively branded and rigorously managed websites translate into more conversions, bigger cases and stronger bottom lines for its clients. The company’s motto is “Cases, not just clicks.”

To learn more about BVI and how we can help with your online legal marketing campaign, call 1-888-566-5466 or complete the online contact form.

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Jacob M Del Hagen
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