Bleep LLC Bolsters Senior Management Team with Key Leadership Appointments Following Successful Pilot Studies

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Transformational and Healthcare/Lifesciences veteran, Rebecca Holland New, will serve as the company’s new CEO; Henry Kopf, accomplished legal adviser to healthcare and emerging technology companies, will serve as the new President and General Counsel.

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The studies confirmed we have reached an inflection point in our business that requires the addition of seasoned management talent to support the rapid expansion of our operations.

Bleep LLC, maker of the DreamPort™ mask-less CPAP solution, announced today key leadership appointments to support the company’s rapid expansion efforts. Rebecca Holland New has been appointed as the company’s new CEO and Henry Kopf has joined the company as President and General Counsel, effective immediately.

Stuart Heatherington, Bleep Founder, Chairman of the Board and Chief of Research and Development, said the following about the appointments, “We recently completed two pilot post-market studies of the DreamPorts™ sleep solution, and the results were extremely encouraging, with strong compliance and improved health outcome performance. The studies confirmed we have reached an inflection point in our business that requires the addition of seasoned management talent to support the rapid expansion of our operations.”

“Rebecca has been working with us as a Board member for the last year to help scale our operations and effectively position the company to meet the growing need for a mask-free CPAP solution. Her previous experience of helping healthcare and life science companies transform their operations and capitalize on dynamic growth opportunities is a welcomed addition to the team.

“Henry has been a trusted business advisor as we built the business and developed our proprietary technology. As we look to grow the organization and expand our product distribution, his deep domain expertise as a legal adviser coupled with his experience as an inventor/entrepreneur and executive will help ensure we meet our business objectives.”

Rebecca Holland New – Chief Executive Officer, Bleep LLC

Holland New possesses a wealth of senior leadership experience with a strong track record of helping healthcare and life sciences companies effectively scale operations to capitalize on rapidly growing market segments.

Her leadership successes have been widely recognized by key industry trade outlets including, FiercePharma, Putnam Media and the Triangle Business Journal, where she has been cited as a top senior executive.

Over the course of her career, she has helped several leading companies including Thermo Fisher Scientific/Patheon, Novo Nordisk and Bristol-Myers Squibb, expand market share, execute transformational business strategies and complete several public market transactions. Rebecca has served on the board of Bleep Sleep, LLC since 2019 and directs the company’s advisory board. Rebecca received an MS in Industrial Labor Relations and a BS in Economics, Marketing, and Finance from Cornell University.

Henry Kopf – President and General Counsel, Bleep, LLC

Kopf has a wealth of experience advising companies in the life sciences and technology sectors to grow and protect their operations. As a managing partner of Revolution Law, he worked closely with Heatherington to establish the Bleep business and protect it’s intellectual property.

Aside from advising businesses on legal matters, Kopf is also an entrepreneur and inventor, holding several U.S. and international patents for the processing of biological fluids, improved infant formula, and optimization of filtration processes. This includes his work at NCSRT, Inc., where he served as both CEO and CBO. Henry has a MA, Economics from Virginia Tech, and a Juris Doctorate, Cum Laude, from Campbell University, Norman Adrian Wiggins School of Law.

To learn more about Bleep visit the company’s website at or to purchase the DreamPort solution please go to

About Bleep Sleep (
Bleep Sleep Solutions, based in Chapel Hill, NC is a sleep solution company pioneered by Stuart Heatherington. The DreamPort is a one-size-fits-all SKU with zero headgear, designed to prevent leaks and eliminate mask lines and facial irritation. It is compatible with all CPAP machines and covered by all major insurance plans. DreamPort is FDA cleared, and manufactured entirely in the United States. DreamPort provides respiratory support for patients who need continuous positive air pressure solution, such as sleep apnea.

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Tyler Gronbach
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