Bluefin Announces Enhancements to the Company’s Integrated Salesforce Payments App

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The only PCI-validated P2PE solution native to Salesforce, the app now includes a variety of components, P2PE contactless devices and support for Lightning

“Any company using Salesforce to process payments in a MOTO environment can dramatically reduce their PCI footprint with PayConex,” said Greg Cornwell, Chief Revenue Officer, Bluefin.

Bluefin, the leading provider of payment security technologies including PCI-validated Point-to-Point Encryption (P2PE) and tokenization solutions for healthcare, higher education, government and petroleum, has announced enhancements to their PayConex for Salesforce integrated platform, with support for Lightning, contactless payments and more P2PE-validated device options including the Android powered PAX A920, A80, A60 and E500 as well as the new IDTECH SRED Key 2 device for back office payment acceptance.

The company’s Salesforce app remains the only PCI-validated P2PE solution native to Salesforce. Utilizing the Managed Application, organizations can easily add electronic payments, including debit and credit card processing, natively to their Salesforce account. With the upgrade to Lightning, Salesforce users can easily integrate custom intake form objects and pass external data elements to the Bluefin virtual terminal object. Card-present, mobile and call center payments are secured using the PCI P2PE validated SRED Key 2 from IDTECH, which encrypts cardholder data immediately upon entry into the device, protecting data in transit and reducing PCI compliance scope.

“Any company using Salesforce to process payments in a MOTO environment can dramatically reduce their PCI footprint with PayConex,” said Greg Cornwell, Chief Revenue Officer, Bluefin. “Since the cardholder data is encrypted in the device before entering the user’s computer, the potential for compromise is significantly reduced. This is a major step forward for companies seeking to eliminate the exposure caused by credit card data traversing their corporate computing assets.”

Bluefin’s PayConex for Salesforce app provides both Card Present and Card Not Present acceptance, and now supports contactless / NFC, Apple Pay, Google Pay, Samsung Pay on PAX devices. The enhanced app also provides back-office, mobile, traditional retail countertop, and 4G cellular deployment support, and also supports Salesforce Lightning. The company offers three Component Offerings through their new listing, including:

  • Bluefin Lightning Standard: Available for installation on the Salesforce AppExchange, Bluefin Lighting Standard is a managed package that supports the P2PE validated ID TECH SREDKey 2 payment device for card present and back office / call center payments.
  • Bluefin SaaSConex Advanced: Leveraging Bluefin’s SaasConex product, organizations using Salesforce can build a point-of-sale (POS) application in HTML and JavaScript using SaaSConex’s JavaScript SDK and Payment Terminal management service. Supported PAX devices include the A920, A80, A60, E500, IM30, S920, and Aries 6.
  • Bluefin SaaSConex Premium: The SaaSConex Premium component product includes the features in the Advanced app, plus the ability to set up SaaSConex device profiles from a Salesforce Object, and to pass in external / custom data from all of the semi-integrated fields in an Object.

Learn more about Bluefin’s new integrated Salesforce payment solution.

About Bluefin

Bluefin specializes in payment and data security technologies that protect point-of-sale (POS) and online transactions. Our security suite includes PCI-validated point-to-point encryption (P2PE) for contactless face-to-face, call center, mobile and unattended payments, and our ShieldConex® data security platform for the protection of personally Identifiable Information (PII), Personal Health Information (PHI), and payment data entered online. The company’s partner network currently includes over 130 processors, payment gateways and ISV’s operating in 32 countries, which provide Bluefin’s P2PE solutions direct to merchants, enterprises, healthcare organizations and more. Bluefin is a Participating Organization (PO) of the PCI Security Standards Council (SSC) and is headquartered in Atlanta, with offices in Waterford, Ireland. For more information, please visit

Danielle Duclos, SVP, Marketing

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