Bruno will guide Bluetape's expansion from a successful local company, specializing in real estate transaction repairs, into a national organization serving real estate agents, teams, and brokerages throughout the country.
CHARLESTON, S.C., May 22, 2025 /PRNewswire-PRWeb/ -- Bluetape USA, a leader in modernizing repairs for residential real estate transactions through its dedicated in-house repair teams and tech-forward platform, today announced the appointment of James Bruno as its new Chief Executive Officer. Bruno's appointment signals a strategic move to accelerate Bluetape's expansion and further solidify its position as the go-to repair partner for results-driven real estate agents, teams, and brokerages.
Bruno brings decades of leadership experience driving innovation and operational excellence in the residential construction and home improvement sectors. He has played a foundational role in scaling early-stage companies into industry leaders, particularly within the real estate transaction and renovation space. His deep understanding of construction services, combined with a forward-thinking approach to technology and customer experience, positions him perfectly to guide Bluetape USA through its next phase of growth.
"The real estate repair landscape is ripe for transformative change," said James Bruno, in his first statement as CEO. "Bluetape's method of integrating strong operational systems and tech-driven efficiencies enables our service excellence. This isn't just about repairs; it's about uplifting the relevancy and brand of the agents and brokerages we work with. In an industry where differentiation is key, partnering with a premium, reliable repair service like Bluetape allows agents to offer a service that's a step above—turning a potential pain point into a positive experience for them and their clients. I'm incredibly excited to lead a company so clearly focused on solving these critical pain points for agents."
Bluetape is uniquely positioned to meet the surging demand for reliable and efficient real estate repairs. Bruno elaborates, "For too long, agents, sellers, and buyers have navigated a fragmented, outdated repair model. There's a clear demand for a modern alternative that offers a seamless experience and consistently high-quality results. Bluetape answers that call. From our fast, digital estimates and transparent project tracking to the unmatched reliability of our trained, in-house repair team and dedicated single point of contact, we are providing the 21st-century solution that empowers modern agents."
Bruno's expertise and experience in leading residential improvement projects, optimizing workflows through automation and digitization, aligns perfectly with Bluetape's core mission to modernize and simplify the pre-listing and inspection repair process, allowing agents to focus on their clients and core business.
"James's proven ability to build and scale operations while maintaining a superior customer experience makes him the ideal leader to spearhead Bluetape's next phase of growth and innovation," said Brad Hawkins, Co-founder and SVP, Field Operations at Bluetape USA. "His profound understanding of both the construction industry and the nuances of technology-enabled service delivery will be invaluable as we expand our footprint and continue to redefine the real estate repair market."
For more information about Bluetape USA and its services, visit https://www.bluetapeusa.com/
About Bluetape USA
Bluetape USA is modernizing the repair process for real estate transactions. Our tech-enabled, end-to-end platform simplifies every step of the process—so buyers, sellers, and agents can move forward with confidence. From fast, reliable estimates to in-house repair teams and seamless project management, Bluetape ensures repairs are completed right, on time, and without the hassle. Backed by a team of real estate and operations experts, we're setting a new standard for transaction-ready homes in high-volume markets across the U.S.
Media Contact
Chris Lambert, Bluetape USA, 1 5123396231, [email protected], https://www.bluetapeusa.com
SOURCE Bluetape USA
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