BOMANI Cold Buzz Announces Arizona Launch In Partnership With Hensley Beverage Company

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Cold Brew With a Sting™ is now available in Arizona

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Co-Founders Sam Madani, Kai Drewry, and Amin Anjedani are excited to announce BOMANI Cold Buzz, the first alcohol-infused cold brew coffee of its kind, is entering the Arizona beverage market. In partnership with Hensley Beverage Company, BOMANI Cold Buzz will be distributed amongst a diverse, first-rate portfolio of beverages while expanding throughout the region. “Known for its year-round beautiful weather, the people of Arizona have endless opportunities to brunch, golf, or even just enjoy being outside,” says Kai Drewry, Co-Founder and COO. “We knew BOMANI would fit right in.”

As a multi-generational, family-owned local wholesaler, Hensley Beverage Company is dedicated to remain Arizona’s leader in beverage distribution through tradition, innovation, and superior service. “The close-knit dynamic and fantastic expertise at Hensley automatically drew us in,” says Sam Madani, Co-Founder and CEO. “Their commitment to progressiveness and innovation throughout the industry has shown they are the perfect fit to help us spread our vision to new audiences.”

The Co-Founders, known by their friends and family as the "BOMANI Brothers," are excited and proud to be the first movers in the all-new "Cold Buzz" category. "We realized a lot of people added caffeinated chasers to their alcoholic beverages,” says Amin Anjedani, Co-Founder and Chief of Product & Design. “That's when we decided consumers deserve a convenient, zero carb, zero sugar alternative to high-calorie espresso martinis or shots chased with synthetic energy drinks."

“We are excited to announce the addition of BOMANI Cold Buzz to Hensley’s portfolio,” said Nate Dworkin, VP of Brand Management at Hensley Beverage Company. “BOMANI fulfills the increasing demand of healthier, non-synthetic products that complement the busy lifestyles of today’s consumer. BOMANI’s all-natural ingredients make their product truly unique in the space, and we look forward to building the category with innovators like Sam, Kai and Amin that truly challenge the status quo.”

Purposely avoiding high-calorie, high-sugar, dairy-filled, and synthetic ingredients, BOMANI Cold Buzz is only 110 calories, 0g sugar, 0g carbs, and gluten-free – all with 5.7% ABV. The BOMANI Brothers partnered with coffee and alcohol industry veterans to work tirelessly and ensure the final formula met their strict flavor standards. From start to finish, BOMANI Cold Buzz contains aromas of caramel, chocolate, and toasted nuts. The product is intentionally free of carbonation and dairy to avoid bloating.

About BOMANI Cold Buzz™

BOMANI Cold Buzz is alcohol-infused cold brew coffee. At 5.7% ABV, BOMANI is only 110 calories, zero sugar, zero carbs, gluten-free, dairy-free, non-GMO, vegan, and Kosher. BOMANI is made with 100% ethically sourced Arabica beans and alcohol from sugar, the same type of alcohol that goes into hard seltzers. At roughly half a cup of coffee’s worth of caffeine per can, BOMANI is the perfect beverage to enjoy at brunch, before a night out, during a round of golf, and more. BOMANI is available in 33 states (10 on-shelves and 31 online). To find BOMANI near you or order online for delivery, go to https://www.bomanicoldbuzz.com/get-bomani/.

BOMANI Cold Buzz was founded in New York City by three native Californians. The co-founders, known as the BOMANI Brothers, were introduced to one another through a network of mutual friends. Once they had the idea to create alcohol-infused cold brew coffee, they dedicated their lives and careers to see if they could really make it happen. After doing their due diligence and finding that existing products were all high-calorie, heavy, and frankly, not too tasty, they decided consumers deserved a better option: alcohol-infused cold brew coffee.

About Hensley Beverage
Hensley Beverage Company (founded in 1955 and Arizona’s largest beverage distributor) is a multi-generational, family-owned, local Arizona beverage wholesaler that distributes a diverse and first-rate portfolio of beverages, including Anheuser-Busch InBev beers, top selling local and regional craft beers, premium non-alcohol beverages, water, soda, tea, wine, and spirits. Hensley maintains a proprietary service fleet of more than 800 vehicles and has the support of over 1,100 employees, servicing a customer base of more than 9,000 retail accounts throughout Arizona from multiple state-wide branches. With corporate headquarters located in Phoenix, Hensley also has fully operational controlled environment warehouse space in five different locations across Arizona including Tucson, Flagstaff, Prescott Valley, Chandler, and Show Low. As a result of its focus on core competencies of service, integrity, and quality products, the company has been recognized locally and nationally as a leader in the community and the beverage industry.

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