Brad Goedken Joins Leadership Team of Covered Insurance

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Mortgage Industry Veteran brings 25+ years of Implementation Expertise to Leading Digital Insurance Agency.

Covered Insurance Solutions, Inc. (Covered), an independent digital insurance marketplace, today announced the recent appointment of Brad Goedken as Executive Vice President and Head of Implementation Services. Goedken joins the leadership team at a crucial time, as the insurtech gains traction and accelerates key implementations in the first quarter of 2020.

Goedken is a mortgage industry and technology expert. He previously served as an advisor to Covered on operations and planning. Goedken brings significant experience having served in senior leadership roles at Bank of America, Wells Fargo, and Citi. In addition to driving the TRID implementation for SunTrust Mortgage, he has built and implemented origination systems and optimized servicing solutions. Goedken is a Veteran with distinguished service as an Air Force Captain.

“Covered couldn’t have asked for a more seasoned and accomplished implementation expert at this critical growth juncture,” said Covered Co-Founder and CEO Ross Diedrich. “Brad’s experience leading and executing successful channel partnerships with operational thoroughness and exceptional partner satisfaction provides the subject matter expertise that our partners expect. We’re grateful to have Brad on the team.”

“I’m pleased to join Covered at this exciting time of growth and opportunity,” said Goedken. “Covered is uniquely positioned to reshape insurance offerings for our Mortgage Partners and ultimately create an improved experience for our mortgage partner customers.”

About Covered Insurance Solutions, Inc.
Covered is the smarter, easier, and faster way to buy homeowners insurance. We are an independent, consumer-first insurance agency focused on making insurance easy to understand and painless to purchase. Our integrated online marketplace combines intuitive technology with a human touch to help consumers quote, compare, and purchase the right coverage at the best price in minutes. We partner with mortgage lending, servicing, and real estate providers to make the home-buying process seamless. Covered is innovating insurance: We are a Housingwire 2018 & 2019 HW Tech100™ winner and one of Kairos' "50 World-Changing Startups to Watch in 2019." Learn more at and follow us on Facebook, Twitter, and LinkedIn. Covered is based in Denver, Colorado

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