JACKSON, Tenn., Dec. 22, 2021 /PRNewswire-PRWeb/ -- Grammy-nominated singer-songwriter LOLO (Lauren Pritchard) celebrated her hometown's Rockabilly roots with the release of her new album, "X" in December. The public was invited to a listening party at the Tennessee Legends of Music Museum at the Carnegie Center. The venue includes the largest existing Carl Perkins exhibit and a running celebration of Rockabilly artists (jacksoncarnegie.com). At the event, guests listened to tracks from "X" and watched a behind-the-scenes look at the making of the album.
Distributed by New York City's No Reverse Records, "X" became the No. 1 Blues pre-order on iTunes after Dec. 3 presales opened before the Dec. 17 release. In discussing the album, Pritchard said, "I was a very young girl, age 6, in a silver-sequined jacket, pink leotard and turquoise skirt with white patent leather shoes. I marched up to the three-foot riser stage at Highland Park in Jackson, Tennessee — my hometown and the home of Rockabilly — and belted out 'Blue Suede Shoes.' My shoes weren't blue but I was still gonna sing about my 6-year-old heartbreak. What started as simply singing about heartbreak turned into a career and lifetime of writing about my own heart-breaking moments. I titled the album 'X' because X is in my son's name and X marks the spot of my hometown — two parts of my life that have forever shaped and changed me."
Her third album release follows last month's 15th-anniversary reunion concert of Broadway's Tony Award-winning musical "Spring Awakening." Pritchard, who played the role of Ilse in the original musical, produced the event with fellow cast member Jonathan Groff. Held at Broadway's Imperial Theatre Nov. 15, the event brought together all the original cast, including Lea Michele. Discussing the fact that Michele and Pritchard both have one-year-old children led to the idea of the one-night reunion concert, which sold out and will be featured as a 2022 HBO documentary.
After leaving Jackson as a teenager, Pritchard began building her diverse musical career. As LOLO, she has collaborated and performed with Panic! at the Disco, including as a co-songwriter for "High Hopes" and "Say Amen," both of which debuted at No. 1 on the Billboard 200. "High Hopes" achieved No. 1 on all radio platforms, marking its place in history as the longest-running No. 1 song on the Billboard Rock Chart. Pritchard also is the composer and lyricist of the country/folk musical "Songbird," which had its off-Broadway premiere in 2015, followed by a run in 2018 and another planned for Spring 2023.
Since returning to her hometown of Jackson, where she lives with her husband, son and fur babies, Pritchard has been dedicated to promoting the arts and serving neighbors. One of her many community projects has been providing food for those who are food insecure. For the past six years, she has partnered with other artists to host a brunch at Hub City Brewing to benefit the Regional Inter-Faith Association's Snack Backpack Program; it provides more than 1,000 children at 14 elementary schools weekend meals during the academic year.
More information about Pritchard's music can be found at lolomusic.com.
Media Contact
Dawn Bramblett, Lauren Pritchard (LOLO), 731-608-7650, [email protected]
SOURCE Lauren Pritchard (LOLO)
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