Accessibility Statement Skip Navigation
  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing
  • Login
  • GDPR
  • Create a Free Account
Return to PRWeb homepage
  • News
  • Resources
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
  • Business & Money
      • Auto & Transportation

      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • View All Auto & Transportation

      • Business Technology

      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • View All Business Technology

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Financial Services & Investing

      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • View All Financial Services & Investing

      • General Business

      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • View All General Business

  • Science & Tech
      • Consumer Technology

      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • View All Consumer Technology

      • Energy & Natural Resources

      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • View All Energy & Natural Resources

      • Environ­ment

      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Health

      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • View All Health

      • Sports

      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • View All Sports

      • Travel

      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • View All People & Culture

  • Hamburger menu
  • Cision PRWeb provides efficient communication tools to continuously engage with target audiences across multiple online channels
  • Create a Free Account
    • ALL CONTACT INFO
    • Contact Us


      11AM ET Sunday – 8PM ET Friday

  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • News in Focus
    • Browse All News
    • Multimedia Gallery
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR

Bryte Lyfe Secures Industry Legend Melanie Greenough as Director of Field Operations, Poised for Unprecedented Growth


News provided by

Bryte Lyfe, LLC

Jul 31, 2025, 12:17 ET

Share this article

Share toX

Share this article

Share toX

Melanie Greenough, Director of Field Operations
Melanie Greenough, Director of Field Operations

Bryte Lyfe, an exclusive invite-only community, has appointed Melanie Greenough as its new Director of Field Operations, signaling a strategic move for explosive growth and global expansion. Greenough brings a remarkable track record of building seven-figure brands and empowering individuals, making her an invaluable asset to Bryte Lyfe's mission of transforming lives and achieving ambitious goals.

DALLAS, July 31, 2025 /PRNewswire-PRWeb/ -- Bryte Lyfe, exclusive invite-only community providing unparalleled access to transformative travel and access to sports, music, entertainment, and well-life experiences, proudly welcomes Melanie Greenough as its new Director of Field Operations. This strategic move signals a new era of explosive growth, unparalleled leadership, and bold global expansion for the company.

Melanie Greenough is an internationally acclaimed mentor, speaker, and strategist renowned for building multiple seven-figure brands from the ground up. Her visionary leadership has inspired and empowered thousands of individuals to unlock purpose-driven profits and cultivate lives brimming with freedom, abundance, and fulfillment. With a remarkable track record of over eighty million dollars in total team sales and a proven ability to cultivate high-performance communities, she is widely respected as a visionary who consistently transforms potential into tangible power.

"In my career working with industry titans, Melanie stands out as the 'Queen of Breakthroughs.' Securing her leadership is an incredible coup for Bryte Lyfe and testament to the speed of our advancement and value of our community and product. We are truly fortunate to welcome her." added Melcher.

Post this

A dynamic and inspirational voice in the realms of personal growth and business mastery, Melanie has been personally mentored by the legendary Bob Proctor and has shared stages with industry titans such as Dani Johnson and Les Brown. She was also a featured trainer in the John Maxwell Leadership Program, contributing her powerful message and practical strategies to audiences worldwide.

From overcoming immense adversity as a single mother to becoming a global business mentor and lifestyle architect, Melanie's journey continues to inspire those ready to rise. She now brings her world-class training systems, lifestyle-first approach, and proven frameworks to the Bryte Lyfe leadership team, supporting the expansion of its member base and empowering the next generation of leaders across North America and beyond. Her profound expertise in innovative marketing strategies, operations, and igniting peak performance through motivation makes her an invaluable asset to Bryte Lyfe's unique ecosystem.

"This isn't just another role for me—it's a mission," said Greenough. "Bryte Lyfe is helping people reclaim their time, reignite their dreams, and build a life they love. I knew I had to be part of it."

Bryte Lyfe Founder, Wes Melcher, shared his enthusiasm for Greenough's arrival:

"Melanie's expertise will be instrumental in scaling our operations and empowering our members. Her ability to translate vision into concrete results aligns perfectly with our ambitious goals."

As Director of Field Operations, Greenough will collaborate closely with both the corporate team and the field to enhance leadership development, strengthen community growth, and equip new and experienced members with the precise tools that have forged lasting success stories inside global organizations.

"In my extensive career working with industry titans, Melanie stands out as the 'Queen of Breakthroughs.' Securing her leadership is an incredible coup for Bryte Lyfe and a powerful testament to the speed of our advancement and the unparalleled value of our community and product. We are truly fortunate to welcome her." added Melcher.

Why It Matters

With Greenough at the helm of training and field strategy, Bryte Lyfe members gain direct access to powerful systems that turn vision into results. This is more than mentorship—it's momentum. Her addition is a significant step toward achieving Bryte Lyfe's ambitious targets for the coming year.

"We've set an extremely high bar and lofty goals for the next 12 months, and with Melanie joining our team, we are absolutely confident we will achieve them!" exclaimed Wes Melcher.

About Bryte Lyfe: Bryte Lyfe is a truly one-of-a-kind, proprietary technology platform exclusive to invited members only, on a mission to help people cross off everything on their 'Bucket Lyst.' Bryte Lyfe offers exclusive discounts and unparalleled access to travel, sports, music, entertainment, well-being, and opportunities to make an impact by giving back. Bryte Lyfe provides a first-of-its-kind membership, giving members access to prices and privileges usually only available to celebrities and high-net-worth individuals. What sets Bryte Lyfe apart is not just local and global access, but also its renowned 'Bucket Lyst' loyalty program, which empowers members to fulfill their ultimate dreams by granting each member a FREE FIVE-STAR HOTEL STAY every year they maintain their membership.

Media Contact

Eva Nightingale, Bryte Lyfe, LLC, 1 9728355524, [email protected], www.brytelyfe.com 

SOURCE Bryte Lyfe, LLC

Modal title

Contact PRWeb

  • 11AM ET Sunday – 8PM ET Friday
  • Contact Us

About PRWeb

  • About PRWeb
  • Partners
  • Partnership Programs
  • Editorial Guidelines
  • Resources

Why PRWeb

  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing

Accounts

  • Create a Free Account
  • Log in
  • Contact Us

Do not sell or share my personal information:

  • Submit via [email protected] 
  • Call Privacy toll-free: 877-297-8921

Contact Cision

Products

About

My Services
  • All News Releases
  • Online Member Center
  • ProfNet
Cision Distribution Helpline
888-776-0942
  • Legal
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2025 Cision US Inc.