ATLANTA (PRWEB) August 12, 2020
Today, Business Relationship Management Institute, Inc (BRM Institute®) is excited to announce the release of The Relationship-Centered Organization System.
Founded in 2013, BRM Institute’s mission is to “Inspire the World Through BRM”. This is done through globally recognized standards, certifications, research, professional development opportunities, volunteer and networking experiences.
Relationship-Centered Organizations advance your business relationship management capability and are focused on people, purpose, and planet. Not just for benevolent reasons, but because it is in their best interest – it is the only way to position your organization to achieve infinite value.
Within the Relationship-Centered Organization System, Business Relationship Management is a well-defined organizational capability with a clear mission, processes, roles and responsibilities, and metrics that can be summarized succinctly into evolve culture, build partnerships, drive value. Ultimately, effective relationships create the energy supply to drive value. These relationships are founded on purposeful context, relationship-building DNA, and Mindsets. A Relationship-Centered Organization invests in these foundations through a critical organizational capability. One that exists in all organizations to one extent or another: A Business Relationship Management Capability.
In a recent survey, 63% of millennials—essentially workers under 35—said the primary purpose of businesses should be “improving society” instead of just “generating profit”. With nearly 75% of the global workforce being made up of millennials by the year 2025, the shift to purpose-driven organizations remains essential for business success. People interested in their organization’s Purpose are passionate. For employees, it isn't just a job. It is something they believe in. Passionate employees are more engaged, satisfied, and productive.
Most importantly, a strong Purpose gives context, stability and consistency for great, enduring work relationships. The more relationships that develop into great ones, the more energy to create value skyrockets. When you consider how many opportunities every organization has for great relationships between everyone having anything to do with an organization, the potential energy source to create value is limitless. Bottom line: Purpose sets the context for so many effective work relationships that the energy supply to create value has unlimited potential. Relationship-Centered Organizations understand the incredible power inherent in the creative human mind and the need for human relationships to supercharge and distribute that power.
Organizational culture is discussed extensively in business literature, and many people have defined it and suggested what you can do to affect it. But until now, there has not been a good theory as to why it exists or how an organization can understand it most effectively to harness an unlimited supply of energy and position your organization to create infinite value. Enter, the Theory of Relationshipism.