Lifestyle blogger, Caitlin Covington, who went viral when she became a meme, 'Christian Girl Autumn' creates her first ever clothing line with Pink Lily.
NEW YORK (PRWEB) March 09, 2021
Caitlin Covington, a lifestyle blogger, known for her aspirational fashion and travel, has launched an affordable collection this spring with Pink Lily, one of the fastest growing online retailers in America.
The collection, designed with travel or the perfect stay-cation in mind, consists of a full range of styles and accessories- complete with dresses, swim, separates, scarves, and belts. With its inclusive sizing (XS-2XL) and price point (all under $100), there is truly something for everyone in the collection.
“Every year I go on at least one big trip in the spring and the reaction from my fans and followers has always been that they love my outfits, but can’t necessarily afford the price point of some of the designers that I feature on my blog. My goal with this collaboration was to create something for everyone at an affordable price point. Especially right now with so much happening in the world, it shouldn’t cost a fortune to look and to feel great about your outfit. Pink Lily has been the perfect partner for me- I love that they are female founded, family run and operated, and have just been amazed to watch their growth,” Caitlin Covington says of the collaboration.
“I started Pink Lily in 2014 with the idea of community and supporting other women in mind; that’s why I am so thrilled to be working with Caitlin Covington on her first ever collection. The power of Caitlin’s influence, reach, and engagement is undeniable and I have no doubt that her community and the over 2 million women that shop Pink Lily will find this collection so compelling and discover their own spring must-have for a great price,” says Tori Gerbig, CEO and founder of Pink Lily.
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