Camaïeu Transforms Data Processes and Empowers Collaboration with Centric PLM™

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Camaïeu Transforms Data Processes and Empowers Collaboration with Centric PLM™.

Centric Fashion PLM, Centric Retail PLM

Camaïeu Transforms Data Processes and Empowers Collaboration with Centric PLM™

I am extremely proud that Centric PLM has managed to bring the Product and IT teams closer together, and that Centric is able to adapt our tools as closely as possible to our objectives.

Centric Software® is delighted to announce the release of a success story video about its customer, Camaïeu.

Camaïeu is every French woman’s favorite brand. A Ready to Wear label that knows what women want and has accompanied them since 1984. Camaïeu makes women’s lives easier, enabling them to express their style through simplicity, all at an attractive price.

Now, with the introduction of Centric Fashion PLM, Camaïeu has seen impressive user adoption across all teams, with a streamlined data processes and a single source of truth for product data, making it easy for collaboration between departments such as such as IT and Pattern Making.

“I am extremely proud that Centric PLM has managed to bring the Product and IT teams closer together, and that Centric is able to adapt our tools as closely as possible to our objectives.” PMO Product application at Camaïeu, Sandrine Guichard, concludes.

How did Camaïeu leverage a flexible and agile business model with Centric PLM?

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Camaïeu (http://www.camaieu.fr)
Founded more than 30 years ago, Camaïeu is the leading and essential brand of women’s Ready to Wear clothing in France and is supported by a large network of stores in France and in Europe. Camaïeu was recognized as the Best French Store Chain of the Year 2019-2020 in the Women’s Fashion category (Procos Trophy – Best Store Chain).

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Celia Newhouse
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