Announces CRM Integration for NGP VAN Clients

Share Article joins the rank of tools integrated with NGP VAN helping political organizations expand their reach with online and offline engagement campaigns to constituents.

Political Marketing Platform Campaign Uprising
“Ease of use and data accessibility are hallmarks of any political campaign software." ~ Marty Meyer, CCO announced today an integration to pull data directly from a client’s NGP VAN CRM for the purposes of placing digital ads online. Campaigns utilizing the industry leading CRM system now have the option of using their CRM data with’s political marketing platform via a seamless integration.

Digital advertising is a vital part of how campaigns reach out to their constituent base. Online advertising and direct mail are often used for fundraising efforts, GOTV, supporting events and rallies, raising awareness, and galvanizing support. This new integration lets clients use data from their NGP VAN CRM to run digital and traditional marketing campaigns via’s political marketing system allows smaller candidates to operate with robust microtargeting and data resources just as the big political organizations operate. also allows big candidates to operate with the nimbleness and speed-to-market advantage that the smaller political organizations often enjoy.

Marty Meyer, CCO of, stated about the integration “The ability for our clients to seamlessly pull their CRM data from VAN is a huge time savings for clients. Ease of use and data accessibility are hallmarks of any political campaign software. This integration with VAN will give clients a streamlined process which allow for the deployment of political campaigns in minutes.” is a self-service political campaign software platform that allows politicians, campaigns, and advocacy groups to create digital advertising banners, select targeted voters from a series of pre-defined data sets from various political data vendors and CRM partners, and facilitates deployment of direct mail and digital marketing campaigns to voters all over the United States within minutes.

NGP VAN is the leading technology provider to Democratic and progressive campaigns and organizations, offering clients an integrated platform of fundraising, compliance, field organizing, digital, and social networking products.

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Sean Stafford
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