NEW YORK, Sept. 1, 2021 /PRNewswire-PRWeb/ -- Canela.TV, one of the first AVOD streaming services for U.S. Hispanics, has partnered with Hyundai to bring the Ecuador World Cup Qualifier matches for free to viewers. The free, VOD content will include some of the most followed and watched teams for U.S. Latinos with key South America teams.
The qualifier matches will run from September - December (with a 48-hour delay from the original air date).
"We are pleased to bring Latino cord-cutters who are all in for the upcoming World Cup free access to the qualifier matches," said Isabel Rafferty, CEO and Founder of Canela Media. "The most important soccer match in the world is coming to Canela.TV - available for free on every device."
The 2022 FIFA World Cup will take place from November 21 - December 18, 2022 in Qatar. The international competition sees 32 nations compete against each other for the prize.
"The World Cup is incredibly important to Latinos and presents an opportunity to connect with their heritage and support their country," said Angela Zepeda, CMO, Hyundai Motor America. "Soccer is a big part of many of our lives and the world cup is the most exciting time for soccer (or football) fans! We are delighted to work with Canela.TV to bring these matches into the homes of many."
Canela.TV is a streaming service that enriches the new generation of U.S. Latinos by providing free access to unique, culturally relevant content. For additional information on Canela.TV please visit: https://www.canela.tv/
About Canela Media
Canela Media is a leading digital media tech company offering brands a complete ecosystem to connect with multicultural audiences leading with its free streaming service, Canela.TV, offering on-demand Latino-focused movies and TV entertainment through multiple platforms. Additionally, Canela Media reaches more than 22 million unique Hispanics across its 180+ premium Spanish-language sites and influencer database. Combined with the company's proprietary data, Canela Media possesses in-depth knowledge and understanding of how to establish meaningful and culturally relevant connections with the new mainstream – U.S. Hispanics. Headquartered in New York, Canela Media is ranked as the fourth largest Hispanic ad-focused company and the only female- and minority-owned certified digital company. For more information please visit http://www.CanelaMedia.com.
Media Contact
Jennifer Fugel, Briz Media Group, +1 8456574202, [email protected]
SOURCE Briz Media Group
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