Capture Higher Ed Names Education Technology Veteran Rajeev Arora as Chief Product Officer

LOUISVILLE, Ky., Dec. 9, 2021 /PRNewswire-PRWeb/ -- Capture Higher Ed announced the appointment of ed tech and enterprise software veteran Rajeev Arora as its new chief product officer. With more than 30 years of experience growing global software companies from concept to industry-leading businesses, Arora will oversee product strategy and development at Capture, a leading enrollment management and marketing firm that has served hundreds of institutions across the country.

From 2012 to 2018, Arora was the senior vice president of product at Parchment, a provider of academic credential solutions for schools and universities, where he developed strategy and led delivery of products within the company's online platform. Before that, Arora served in key leadership roles at Blackboard, a leading provider of education-related software and services, and Elluminate, a venture-backed virtual classroom software provider.

Arora comes to Capture after serving as chief operating officer for Lingk, a higher education data integration platform, and chief marketing officer for Nearpod, which provides K-12 teachers an interactive classroom tool to engage students with online activities.

"I am so excited to be part of Capture," Arora said. "I believe wholeheartedly in the mission of helping our partner institutions survive and thrive by providing the marketing services and software intelligence layer that drive their enrollment and retention successes."

Capture CEO Leonard Napolitano said, "Rajeev's extensive experience in developing and scaling products that support a company's rapid growth made him the perfect choice for Capture at this juncture."

"Throughout his impressive career, Rajeev has been a leader in new product development … from architecture, design and implementation to successful launch to sales channels and partners," Napolitano said. "He has a proven track record for contributing to the rapid growth in the education space. Rajeev's passion for what we're trying to achieve at Capture and his ability to reimagine how we develop, scale and deliver our products are just some of the reasons he was chosen for this crucial role."

Arora has a bachelor's degree in electrical engineering from Rensselaer Polytechnic Institute in Troy, N.Y. He earned his master's in engineering management from Santa Clara University in California.

Available for Comment 

Leonard Napolitano, Capture CEO 
Rajeev Arora, CPO

 About Capture 

Capture Higher Ed is a leading enrollment management and marketing firm that helps higher education institutions' enrollment and advancement organizations make personalized, data-driven, timely and measured connections with prospective students and donors. Powered by the industry's only Behavioral Intelligence Platform — combining marketing automation, predictive modeling and a managed service approach — Capture's marketing solutions and expert services are designed to identify, convert and enroll the right students and attract the right donors for colleges and universities. Founded in 2011, Capture has served hundreds of institutions across the country while being recognized by Inc. 5000 as a fastest-growing U.S. company.  

Media Requests and Inquiries 

Farzad Novin, VP of Marketing, Capture Higher Ed 
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Media Contact

Farzad Novin, Capture Higher Ed, 917-539-1556, [email protected]

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SOURCE Capture Higher Ed