Our industry is at a critical juncture. Innovate USA, an essential part of Capture’s Future Forward initiative, will be a pivotal moment for all college enrollment professionals to join together and solidify their success during these unprecedented times. - Capture CEO Leonard Napolitano
LOUISVILLE, Ky. (PRWEB) May 13, 2020
https://capture.buzz/InnovateUSA | Capture will host Innovate USA — a national, three-day virtual conference open to all higher education professionals — June 9-11. With an agenda packed with powerful sessions, panel discussions and interactive workshops, the live-streaming event will bring together enrollment leaders, higher education experts and admissions counselors from across the country to establish a new path forward amid these unprecedented times.
"Our industry is at a critical juncture. Innovate USA, an essential part of Capture’s Future Forward initiative, will be a pivotal moment for all college enrollment professionals to join together and solidify their success during these unprecedented times,” says CEO Leonard Napolitano. “Innovate USA gives universities the information, tools and industry resources to react and address the immediate needs of their institutions. This means reconnecting with their prospective students, reenergizing their applicants who might be wavering in their decision process, and, in general, restoring their recruitment classes within this rapidly changing reality."
Capture’s Innovate USA virtual conference takes place June 9, 10 and 11 from 1:00 p.m. ET to 3:30 p.m. ET / 10:00 a.m. PT to 12:30 p.m. PT each day. Registration is free and open to all at https://capture.buzz/InnovateUSA.
A conference highlight promises to be the Wednesday, June 9, keynote presentation by Andrea Jones-Rooy, Ph.D, director of undergraduate studies at the NYU Center for Data Science. Her talk, “Daring Acts of Data: Tips for Taming Quantitative Beasts from a Fire-Eating Data Scientist,” will confront the increasing “mountains of data” on the human populations we measure, including students, customers, voters, citizens, patients and more.
“The challenge,” says Rooy, who, yes, moonlights as a fire-eating circus performer, “is that we’re all drowning in data and have big questions about more qualitative and abstract things.”
Additional sessions will include:
- Interactive panel discussions with enrollment leaders
- Newly updated predictive models and analytical insights from Capture’s data scientists
- Real-world program strategies and campaign results presented by Capture clients
- Live campaign critiques from Capture’s experts
“The need to create personalized and relevant engagement in a virtual world has never been more essential for universities,” Napolitano says. “Institutions must connect emotionally and intellectually with students whose enrollment decisions have been dramatically complicated by the continuing disruptions caused by the COVID-19 pandemic. During Innovate USA, we will find the way forward together.”
Capture’s Innovate USA Site
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Leonard Napolitano, Capture CEO
Headquartered in Louisville, Ky., Capture is a leading innovator of marketing platforms and solutions for higher education recruitment and enrollment management. Capture’s Behavioral Intelligence Platform (BIP) offers solutions throughout a prospective student’s college decision journey. With industry-leading marketing automation, managed solutions and AI-powered predictive modeling built specifically for higher education, Capture gives institutions the control needed to effectively target interested students in relevant ways that increase engagement, drive admissions and improve student retention. Founded in 2011, Capture has served hundreds of higher education institutions and programs across the country while being recognized by Inc. 5000 as a fastest-growing U.S. company.