Cascade Sotheby’s International Realty Acquires Prestigious Park Place Real Estate

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With the acquisition, the growing brokerage secures greater market share in the Portland Metro real estate market, welcomes new talent

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Cascade Sotheby's expanding throughout Oregon; recruiting new talent to the brokerage.

Harnessing the worldwide recognition and prestige of the Sotheby’s name, Cascade Sotheby’s International Realty expertly represents the most distinctive properties at every price range.

Cascade Sotheby’s International Realty has acquired prestigious Park Place Real Estate effective immediately. Park Place was formed in 2004 by the husband & wife team of Steve and Evelyn Rosling who bring 22 years of local expertise in the Portland Metro Area & SW Washington real estate market along with a team of 25 top performing brokers.

With the addition of Park Place, Cascade Sotheby’s increases market share in the luxury, new construction and land development sectors and enhances local presence west of the Cascades.

When approached by Cascade Sotheby’s to join forces, the Roslings felt it was the right time and the right brand for partnership: “Portland continues to grow and attract new residents nationally and internationally—the distinctive Sotheby’s brand, its global presence and sophisticated marketing platforms will allow us to readily reach these markets and further elevate our value and services to our clients.”

Park Place Real Estate, which has produced $120 million in closed sales in 2018, has received accolades from the Home Builders Association of Portland (HBA), Portland Metropolitan Association of Realtors (PMAR) and the Portland Business Journal (PBJ) and has earned a solid reputation in the community for its people, service excellence and award-winning marketing.

“As always, our strategy is to look for acquisitions that fit our growth trajectory and that most importantly bring a great team with the intelligence and integrity that mirror the way Cascade Sotheby’s does business,” says Deb Tebbs, chief executive officer, Cascade Sotheby’s International Realty. “The Roslings and Park Place bring the excellence in customer service and a dedication to advanced industry education that make them masters at serving the needs of their clients. We welcome this exceptional team to our brokerage.”

Steve & Evelyn Rosling built Park Place realizing that a company’s good name and reputation is built not just by one member but by each and every person associated with it. They now bring to Cascade Sotheby’s a team of goodhearted agents who share in their core value of honesty, integrity and trust—all brokers who are steadfast in putting their clients’ needs and interests first and foremost.

The Park Place Real Estate team now joins Cascade Sotheby’s International Realty which is on track to exceed $1.6 billion in closed sales in 2018 and continues its innovative approach to uniting extraordinary lives with extraordinary homes building on these statistics:

  •     Company on track to achieve $42 million in company revenue in 2018
  •     Sales revenue growth from 2015 to 2018 is 38%
  •     More than 2.5 times the market share in Central Oregon than closest competitor
  •     More than 325 brokers across Oregon and SW Washington
  •     99 new agents year-to-date 2018 representing $399 million in sales revenue
  •     Average price point for Cascade Sotheby’s agents is 33% higher than other agents in Portland and SW Washington
  •     12 offices in Oregon and SW Washington

Cascade Sotheby’s affiliation with Sotheby’s International Realty offers a distinctive advantage to reach an affluent global audience. With over 20,000 sales associates in approximately 960 offices and 72 countries and territories, and 108 billion in sales, the Sotheby’s network provides a profound international reach to market properties in Oregon and SW Washington.

About Sotheby’s International Realty Affiliates LLC

Founded in 1976 to provide independent brokerages with a powerful marketing and referral program for luxury listings, the Sotheby’s International Realty network was designed to connect the finest independent real estate companies to the most prestigious clientele in the world. Sotheby’s International Realty Affiliates LLC is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services. In February 2004, Realogy entered into a long-term strategic alliance with Sotheby’s, the operator of the auction house. The agreement provided for the licensing of the Sotheby’s International Realty name and the development of a full franchise system. Affiliations in the system are granted only to brokerages and individuals meeting strict qualifications. Sotheby’s International Realty Affiliates LLC supports its affiliates with a host of operational, marketing, recruiting, educational and business development resources. Franchise affiliates also benefit from an association with the venerable Sotheby’s auction house, established in 1744.

About Cascade Sotheby’s International Realty

Harnessing the worldwide recognition and prestige of the Sotheby’s name, Cascade Sotheby’s International Realty expertly represents the most distinctive properties at every price range. The firm's 11 strategic locations throughout Oregon and southern Washington form the most expansive luxury real estate network in the Pacific Northwest. Cascade Sotheby’s International Realty brokers are masters of their craft, combining local expertise and global connections to artfully unite extraordinary places with extraordinary lives. The firm achieved a billion dollars in sales in the first 11 months of 2016, joining only 25 Sotheby’s International Realty affiliates in the world with this distinction. Exceptional service, continual innovation, and unrivaled market knowledge continue to set Cascade Sotheby’s International Realty apart as an industry leader.

Contact: Claudia Johnson, Public Relations, 503-799-2220

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Claudia Johnson
Claudia Johnson
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