Serves Up Hope to Restaurant Owners, Small Businesses During Global Pandemic

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New, Online Portal Launches On-Demand Delivery Services For Small Businesses, Increasing Revenue in Direct to Consumer Business Model Without Third-Party Fees

Our goal is to band together and take the ‘Catch 22’ out of delivery. With our online portal, consumers have access to a modern-day version of the yellow pages for small businesses.

Catch22Delivery, an online portal for small businesses, is excited to announce the launch of its on-demand delivery service for food and beverages for both the United States and Canada ( It was the brainchild of U.S. Small Business Administration (SBA) 2020 Washington Small Business Person of the Year, Olga Sagan. Within one month of launching, the online portal has over 190 participating restaurants in four states with over 30,000 unique visitors to its website.

When small businesses use third-party delivery apps, businesses can lose an average of 33% in profit to service fees. Sagan, the owner of Piroshky Piroshky, a hand-crafted Russian pastry bakery in Pike Place Market, noticed a decline in her customers by 90% at the turn of the pandemic of COVID-19. She also noted the liabilities associated with third-party platforms such as poor drivers, incorrect order deliveries, and third-party platform glitches.

“Catch22Delivery was born out of necessity. The idea is that instead of having a third-party vendor handle the transactions from online orders, the small business can do it themselves. This lets the business owner keep their staff employed. After launching my online business went from bringing in $200 a week to bringing in $4,000 a day,” said Sagan.

Collaborating with other small businesses, Sagan founded Catch22Delivery in March 2020 and now consumers can support their favorite local businesses without the extra fees and in return, small businesses increase their visibility by being a member of the online portal.
Catch22Delivery is available in the following cities and their surrounding areas:

  • Seattle, Washington
  • San Jose, California
  • Irvine, California
  • Chicago, Illinois
  • Lena, Wisconsin

Food and beverage brands including Macadons, Pike Place Fish Market, Halal Guys, Pho Bac, Metropolitan Grill, Theo Chocolate, and Ivar’s have all joined the site. Customers in these cities can order delivery from their favorite participating restaurants directly through the online portal, and 100% of the proceeds from their orders go to the restaurant.
“As consumers, we have picked up delivery habits from large retailers and third-party platforms and it’s easy to lose sight of favorite local businesses,” said Sagan. “Our goal is to band together and take the ‘Catch 22’ out of delivery. With our online portal, consumers have access to a modern-day version of the yellow pages for small businesses.”

For more information about Catch22Delivery, please visit
For Canadian companies and consumers looking to join Catch22Delivery, visit

About Catch22Delivery
To connect consumers with local businesses, Catch22Delivery was founded in March 2020 as an online hosted directory exclusively for small restaurant businesses in one convenient, easy to find spot. Designed and operated by the University of Washington undergrad and graduates, the portal directs customers to existing websites of participating restaurants. This ensures the businesses consumers are supporting have complete control over their own product and revenue.

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Heather Hooker
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