The recognition is a testament to CDR's commitment to innovation and integration
WASHINGTON, Aug. 2, 2022 /PRNewswire-PRWeb/ -- CDR, a Moore company, has received two MAXI Awards from the Direct Marketing Association of Washington (DMAW) for outstanding achievements in direct marketing. CDR is a leading omnichannel direct marketing firm offering an array of fundraising services to some of the world's most renowned nonprofit organizations.
CDR was recognized for these awards based on submitted campaigns, creativity, copy, production, results and innovation. This year's winners included:
- Christian Appalachian Project, "Holiday Ornament & Cards," Workhorse Campaign, Renewal (Bronze)
- Disabled American Veterans, "Field of Flags 2021," Multi-Channel Campaign, Renewal (Bronze)
"Being recognized by the DMAW for our innovative and results-driven initiatives is remarkably gratifying," said Steve Harrison, president of CDR. "These awards are a representation of the impactful concepting and creative that came together in two unique campaigns – driving our clients' missions, increasing brand awareness and delivering exceptional performance."
DMAW's MAXI Awards recognize and showcase the country's finest professionals, agencies, tactics and campaigns. CDR was among the winners to be honored at the 2022 MAXI Awards on Wednesday, July 27, 2022, at the Gaylord National Hotel and Conference in National Harbor, Md.
CDR utilizes an omnichannel approach to fundraising, incorporating industry-leading data, machine learning and automation to get exceptional results for some of the world's most recognized nonprofit brands. To learn more, visit cdrfundraising.com.
CDR, a Moore company, is an award-winning direct response fundraising agency that has created exponential revenue growth for nonprofit organizations for nearly 40 years. CDR provides a full suite of fundraising services uniquely tailored to each of its nonprofit clients. The agency's areas of expertise include multichannel marketing, data-driven audience targeting and media planning, creative strategy and execution, brand strategy, research and analytics, and specialization in mid-level, sustainer, and catalog programs.
Moore is a leading constituent experience management (CXM) company focused on the integration of the donor experience across all platforms, channels and devices. With over 3,700 employees in 40 locations across the country, the company provides strategy, creative, production, media, data, and analytic services powered by an ongoing investment in next-generation artificial intelligence and machine learning to nonprofit, political, and association clients. Moore is a recognized key contributor in strengthening these sectors.
Mac McKeever, 1st Degree on behalf of CDR, 207.841.6110, [email protected]