Chargeback Gurus Certified Women-Owned by Women's Business Enterprise National Council

MCKINNEY, Texas, April 15, 2020 /PRNewswire-PRWeb/ -- Srinivasan is a veteran of the payments industry, leading a team of more than 150 employees at Chargeback Gurus to fight fraud and minimize chargebacks for card-not-present merchants. Prior to founding Chargeback Gurus, Srinivasan owned two successful ecommerce ventures and gained firsthand experience dealing with friendly fraud and true fraud chargebacks. As an expert in payments, ecommerce, and software development, Srinivasan specializes in helping high-risk merchants optimize their operational overhead, identify vulnerabilities, and reduce revenue loss from fraud and chargebacks.

An active member of the Electronic Transactions Association, Srinivasan is a seasoned speaker and consultant to enterprise businesses on matters concerning revenue increase, automation, and fraud minimization. She also holds a degree in Computer Science Engineering. With Chargeback Gurus, Srinivasan has founded the fastest-growing chargeback representment and prevention services company in the United States. "The greatest joy in this business is getting to know the merchants we represent and finding ways to empower them to overcome their challenges and succeed," Srinivasan said. "In a competitive industry like this, it's so important to lead with compassion and empathy."

With ecommerce fraud at record high levels, credit card payment disputes are becoming increasingly common. The average disputed transaction ends up costing merchants more than twice the original paid amount, which means that chargebacks can cost merchants a significant share of revenue if left unchecked. Backed by years of experience and expertise, Chargeback Gurus helps merchants prevent disputes, fight invalid chargebacks, and hold on to their revenue by implementing effective solutions and engaging in data analytics that uncover the root causes of each merchant's chargebacks.

Chargeback Gurus is a global leader in chargeback management, offering insights and solutions that increase customer satisfaction and retention as they address the vulnerabilities and operational inefficiencies that lead to chargebacks. Their advice and expertise has been sought out by major banks, card networks, and Fortune 500 companies. Already certified as a Minority Business Enterprise, Chargeback Gurus believes wholeheartedly in empowering people from all walks of life.

To learn more about Chargeback Gurus and how they can help you fight and prevent chargebacks, visit Chargeback Gurus

SOURCE Chargeback Gurus