ChildCareCRM Adds Katie Bullard, President Of DiscoverOrg, To Board

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Latest addition for ChildCareCRM further solidifies commitment to strategic growth

ChildCareCRM, the industry leader in CRM software and enrollment forms automation for the child care industry, announced today Katie Bullard, President and Chief Growth Officer of DiscoverOrg, will join the company’s Board. Katie brings extensive business strategy, executive leadership, and go-to-market experience to the Board.

Katie joined DiscoverOrg as Chief Marketing Officer in 2016 and quickly rose to President & Chief Growth Officer in 2018, ultimately responsible for the company’s marketing, product, customer experience, and partnership functions. DiscoverOrg is the leading sales and marketing intelligence platform in the world - driving accelerated revenue growth for almost 15,000 organizations globally. Since joining the company less than three years ago, the business has grown by 5x. She previously held executive roles at high-growth B2B SaaS businesses, including D&B Hoover’s, Accruent, and Mitratech.

“We are thrilled to welcome Katie to the Board of ChildCareCRM. Her background and experience scaling businesses into clear market leaders will help the company reach its full potential,” said Chuck Gibbs, Co-Founder and CEO. “ChildCareCRM and Growth Street Partners have followed Katie’s career and her work at DiscoverOrg closely. We know both her values and her experience align perfectly with what we are building at ChildCareCRM.”

“I am excited to join ChildCareCRM’s Board,” said Bullard. “ChildCareCRM is uniquely positioned in a rapidly adopting market to help its customers build better and more sustainable businesses, and ultimately get more children started on their educational journey.”

ChildCareCRM’s SaaS solution allows child care center owners, directors, and marketing teams to improve their sales and marketing effectiveness and seamlessly convert more inquiries into enrollments. It also offers a digital forms solution, ChildCareForms, that helps streamline a center’s historically paper-based enrollment forms process.


ChildCareCRM provides a comprehensive, web-based customer relationship management and marketing system and enrollment forms software solution specifically designed for the child care industry. The software platform is the result of more than 20 years of industry experience and delivers a simple-to-use, yet powerful, lead management system and enrollment forms automation solution that drives results to an organization’s bottom line. ChildCareCRM customers include child care centers, academies, schools, and preschools in the U.S., Canada, Australia, New Zealand, and the United Kingdom. To learn more about ChildCareCRM or ChildCareForms, visit or

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Jerad Lally
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