Clear Demand Awarded Revolutionary Patent That Accelerates Time-to-Value in Retail Price Optimization

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New patent makes business rules more responsive to market and strategic realities

Clear Demand, a leading innovator in retail price and promotion optimization announced that the United States Patent and Trademark Office has issued US Patent 10,181,138, entitled “System and method for determining retail-business-rule coefficients from current prices”. This technology is integral to the Clear Demand solution and accelerates time-to-value by automatically generating business rules for competitive position and line structure.

This is just one in a series of new patents representing Clear Demand’s innovations advancing price optimization for retailers, wholesalers and CPG manufacturers. These patents are already incorporated into the Intelligent Price Management and Optimization (IPMO) solution that is used by leading retailers to manage and optimize prices across the entire product lifecycle. This patent addresses a key problem that retailers have faced, namely business rules that are generally not codified and are rarely followed consistently. This patent solves that problem and enables retailers to quickly generate new rules that more accurately reflect a retailer’s competitive reality and strategic goals.

According to CEO Jim Sills, “Clear Demand is committed to helping our customers identify strategic price and promotion opportunities that drive more profit, revenue, and units while building customer loyalty. The retail landscape is rapidly evolving, and our clients require solutions with differentiated value that enable them to compete more effectively.” The move reinforces Clear Demand’s commitment to deliver more value faster through the application of leading advances in retail science.

About Clear Demand
Clear Demand delivers more value faster to retailers by helping them optimize their pricing and merchandising initiatives. This is accomplished through the most accurate science, the easiest to adopt products, leading innovations in machine intelligence, and a partnership model that delivers industry best practices and processes. Customers benefit from a large return on investment (ROI) and greater shopper loyalty. Architected on big data and delivered as a software-as-a-service (SaaS), Clear Demand’s Intelligent Price Management and Optimization (IPMO) solution utilizes machine learning and can be administered from a public or private cloud. See how Clear Demand can support your retail pricing, promotions, and markdown strategies by visiting

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Ryan Jensen
Clear Demand
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