Cloudbakers Introduces New Brand Identity and Website Launch

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The company’s new brand showcases recent growth and specialized practice areas aligned with Google Cloud and Zoho Corp.

Cloudbakers
“As a cloud services company, our personality and culture is so much of who we are and what we do."Mitch Greenwald, Founder and CEO of Cloudbakers.

Cloudbakers, the Chicago-headquartered Google Cloud Premier Partner and Zoho Premium Partner, announced today the launch of its new brand identity, redesigned logo, and website. These changes come at a time when the company is experiencing phenomenal growth and honing in on their five main practice areas, Collaboration & Productivity, CRM Implementation, Infrastructure Modernization, Data Modernization, and Application Development.

“As a cloud services company, our personality and culture is so much of who we are and what we do. We’ve built an incredible team and have perfected our processes over the past decade,” said Mitch Greenwald, Founder and CEO of Cloudbakers. “Our new brand identity not only reflects our technical expertise and people skills, but shows our extraordinary dedication to our clients across the nation.”

Brand research guided the redesign, including the slight change to the Cloudbakers logo. Customers and partners alike provided feedback that the smiley cloud assisting the company name for so many years demonstrated the team’s character too accurately to leave behind. Instead, Cloudbakers kept the framework, tweaked the typeface, and created a more balanced use of color.

The website redesign aligned Cloudbakers’ new look and simplified messaging, for a more intriguing and optimal user experience. “Our engineers have so much experience across the board that instead of trying to squeeze everything and anything into the site, we put ourselves in our customers' shoes and focused on where we can help them drive the most value within their organizations,” said Ashley Kelnhofer, Director of Marketing at Cloudbakers.

From updated colors that are vibrant and memorable to new verbiage that describes Cloudbakers’ savviness, helpfulness, and the fun that they bring to all projects, the team is excited to share their new brand with clients, current and prospective, partners, and future ‘bakers.

About Cloudbakers
Cloudbakers brings the cloud down to Earth. The future of businesses hinges on adopting and adapting to changing technology – that’s what Cloudbakers is here to help with. Being one of only a few Google Cloud Premier Partners, their mix of 50% tech skills and 50% people skills means they bring together custom solutions and side-by-side support, giving you the confidence to leave your old ways behind and embrace the freedom a better cloud can bring.

Visit cloudbakers.com to learn more or follow us on Twitter @cloudbakers.

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Andrew Johnston
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