Accessibility Statement Skip Navigation
  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing
  • Login
  • GDPR
  • Create a Free Account
Return to PRWeb homepage
  • News
  • Resources
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
  • Business & Money
      • Auto & Transportation

      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • View All Auto & Transportation

      • Business Technology

      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • View All Business Technology

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Financial Services & Investing

      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • View All Financial Services & Investing

      • General Business

      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • View All General Business

  • Science & Tech
      • Consumer Technology

      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • View All Consumer Technology

      • Energy & Natural Resources

      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • View All Energy & Natural Resources

      • Environ­ment

      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Health

      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • View All Health

      • Sports

      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • View All Sports

      • Travel

      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • View All People & Culture

  • Hamburger menu
  • Cision PRWeb provides efficient communication tools to continuously engage with target audiences across multiple online channels
  • Create a Free Account
    • ALL CONTACT INFO
    • Contact Us


      11AM ET Sunday – 8PM ET Friday

  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • News in Focus
    • Browse All News
    • Multimedia Gallery
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR

CloudRadial Turns Storefront into a Full B2B Sales Surface for MSPs


News provided by

CloudRadial

Jun 24, 2026, 15:25 ET

Share this article

Share toX

Share this article

Share toX


New Request a Quote, Share Cart, and Prepared Cart capabilities let MSPs sell the way B2B buyers actually buy, while native HaloPSA integration closes the last major gap for Halo-based service providers

DALLAS, June 24, 2026 /PRNewswire-PRWeb/ -- CloudRadial, a leading software company dedicated to bridging the gap between IT service delivery and client success for Managed Service Providers (MSPs), today announced a major update to Storefront, its client e-commerce self-service procurement platform, built into the Unified Client Portal. The release adds three new ways for a cart to move through the buying process: Request a Quote, Share Cart, and Prepared Cart. It also introduces native HaloPSA integration, extending Storefront's connected workflow to one of the most requested PSA platforms in the MSP community.

For most MSPs, Storefront has been a place for clients to buy what they already know they need. But much of real B2B purchasing does not work that way. Buyers often need a quote before they can raise a purchase order. They need a manager or budget owner to weigh in before anyone checks out. And they frequently need a rep to assemble exactly the right bundle, at the right price, before a deal can move. Until now, that activity happened off the platform, in forwarded screenshots, email threads, and quote PDFs. This release brings those conversations back into Storefront, turning a passive store into an active sales surface without pulling reps or buyers out of the tools they already use.

Storefront was already a great way for clients to buy. What it was missing was a quicker way to a close. Now MSPs can run quoting, approvals, and rep-prepared carts inside the platform—plus a buyer can share the cart with the budget owner who has to sign off, closing the deal faster.

Post this

"Storefront was already a great way for clients to buy. What it was missing was a way to sell," said Jeff Farris, President and CEO of CloudRadial. "Most B2B purchases involve more than one person and more than one step. Someone has to approve it, someone has to quote it, someone has to put the right products in front of the right client. These updates let MSPs run that entire motion inside Storefront, so the buyer never has to leave and the rep never has to chase a deal across five different tools."

Storefront: Three New Ways a Cart Moves

The update introduces three complementary capabilities that mirror how B2B buying decisions actually get made:

  • Request a Quote: A Request a Quote button now sits next to Checkout. A buyer fills their cart, adds an optional comment, such as a note that the purchase needs a net-30 PO, and submits. The rep receives an email with the customer information, the comment, and the requested items. Net-30, PO-required, and quote-first buyers who previously left Storefront to do business can now stay inside it, widening the audience from self-service buyers to anyone who wants to engage the MSP's sales team.

  • Share Cart: A Share Cart button next to Checkout lets a buyer select one or more colleagues from a dropdown of contacts at their own company. Each recipient receives an email containing the cart and a link to view it on the Storefront. Most B2B buyers cannot check out on their own; they need a manager, a budget owner, or a coworker to weigh in first. Share Cart replaces forwarded screenshots and scattered chat threads by bringing everyone to the same cart.

  • Prepared Cart: Prepared Cart lets a rep curate a cart for a specific customer through a five-step wizard: pick the audience, set pricing, customize descriptions, configure customer permissions, such as whether the customer can add items, change quantities, share, or comment, along with when the offer expires, and then deliver it by email or as a 24-hour direct link the rep can drop into a PSA ticket, chat message, or text. This flips Storefront from a passive store into an active sales motion, letting reps build exactly what a client should see, lock pricing, time-box the offer, and deliver it through whatever channel the customer is already using. Three additional May 2026 capabilities, direct cart links, customer comments on carts, and workspace item grouping, are built directly into Prepared Cart.

"Think of these as one feature with three directions," said David Falkenberg, Product Director at CloudRadial. "Request a Quote is the buyer reaching up to the MSP. Share Cart is the buyer reaching sideways to a colleague. Prepared Cart is the rep reaching out to the buyer. Real purchasing decisions move in all three of those directions, often on the same deal. Now the platform supports that instead of forcing it into a screenshot and an email chain."

Native HaloPSA Integration

Alongside the new cart capabilities, this release adds native HaloPSA integration for Storefront. The integration pulls products from Halo and pushes Storefront orders back as opportunities, using the same connected workflow MSPs already rely on with ConnectWise, Autotask, and Kaseya BMS. It closes the most requested remaining gap for HaloPSA shops, and the new consultative-sales capabilities, Request a Quote, Share Cart, and Prepared Cart, are a natural fit for the way Halo-based MSPs sell. CloudRadial rebuilt this part of Storefront with HaloPSA in mind.

Availability

The Request a Quote, Share Cart, and Prepared Cart capabilities, along with native HaloPSA integration, are available now to all Storefront customers. MSPs can learn more or request a walkthrough at cloudradial.com/storefront.

About CloudRadial

CloudRadial is the leading AI-powered Client Services Automation (CSA) platform for Managed Service Providers. Our suite of IT service delivery and client success solutions is trusted by over 1,000 MSPs worldwide. Every product helps service providers scale efficiently while delivering exceptional client experiences. For more information, visit www.cloudradial.com.

Media Contact

Saffie Farris, CloudRadial, 1 469 480 0720, [email protected], https://www.cloudradial.com

SOURCE CloudRadial

Modal title

Example of sharing cart for quick approval and purchase
Example of sharing cart for quick approval and purchase
Example of sharing cart for quick approval and purchase

Contact PRWeb

  • 11AM ET Sunday – 8PM ET Friday
  • Contact Us

About PRWeb

  • About PRWeb
  • Partners
  • Partnership Programs
  • Editorial Guidelines
  • Resources

Why PRWeb

  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing

Accounts

  • Create a Free Account
  • Log in
  • Contact Us

Do not sell or share my personal information:

  • Submit via [email protected] 
  • Call Privacy toll-free: 877-297-8921

Contact Cision

Products

About

My Services
  • All News Releases
  • Online Member Center
  • ProfNet
Cision Distribution Helpline
888-776-0942
  • Legal
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2025 Cision US Inc.