Comcast NBCUniversal’s The Farm Graduates Its Second Cohort of Early-Stage Startups

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Atlanta-based accelerator culminates with live pitch event and announcement of two pilots between Comcast and startups.

NBCUniversal Comcast's The Farm
“We were very impressed by the creativity coming out of this class,” said Bill Connors, president of Comcast’s Central Division. “We look forward to the pilots with both Kilter Rewards and OurErrands and are excited to bring these innovative ideas in-house.”

The Farm, Comcast NBCUniversal’s startup accelerator, graduated the second group of startup founders from its highly selective 12-week program in front of an audience of investors, Comcast employees, and the public at the Coca-Cola Roxy on Friday night.

With more than 1,000 in attendance, each company had the opportunity to pitch their business to investors and strategic partners.

The Farm’s latest Demo Day featured 25 startup founders from nine companies who shared innovative solutions for problems in industries ranging from entertainment to logistics to human resources. Several companies in this class have won pitch competitions and already raised capital. Two exciting announcements included Comcast pilots with both Kilter Rewards and OurErrands.

Kilter Rewards recently launched a paid pilot focused on employee wellness engagement with Comcast Cable’s division and regional headquarters operations, both located in metro Atlanta. Kilter and its CEO, Seth Braddock, will relocate to Atlanta to work with a group of 570 employees. OurErrands, which assists with employee acclimation in a new city, is slated to roll out its pilot in 2019. Both companies anticipate expanding their partnerships to other parts of Comcast in 2020.

“We were very impressed by the creativity coming out of this class,” said Bill Connors, president of Comcast’s Central Division. “We look forward to the pilots with both Kilter Rewards and OurErrands and are excited to bring these innovative ideas in-house.”

Housed in The Battery, one of the hottest real estate properties in Metro Atlanta, The Farm provides entrepreneurs with a state-of-the-art space to take their business from idea to reality. The Farm connects founders with a deep bench of mentors and stands apart from other accelerators due to the unique partnership between Comcast and Boomtown.

“At The Farm, we provide a complete business and management curriculum, including a wide-reaching network of mentors and leaders who are well-versed in technology, business, branding, and strategy,” said Burunda Prince, managing director of The Farm. “Like our first class, we expect these companies will continue to raise capital, create strategic partnerships, and successfully build their customer base.”

The Farm’s second cohort includes:

  • Culturebase is an AI-powered mobile discovery platform for travelers and locals to discover and consume hidden unique and authentic culture in cities, including local experiences, art, fashion, music and food.
  • Drofika leverages distributed, underutilized computing power within enterprise hardware devices and cryptomining equipment to deliver cheaper and faster computing to anyone, including enterprises, IoT devices, and Smart Cities.
  • Fanaticus brings mixed reality to the masses through immersive experiences leveraging unique hardware and software to bring fans exactly what they want – extraordinary experiences at ordinary prices, close to home.
  • FlexSpace is the hassle-free option for companies to visualize, budget, design, and manage their workplace so the space fits the company timeline, budget, and culture.
  • Kilter Rewards enables employers to donate to employee chosen causes when employees complete daily health goals. This increases employee wellness engagement and leads to greater employee retention rates and reductions in absenteeism costs.
  • OurErrands is a platform for corporate HR teams to offer personalized concierge services to relocating candidates, affording corporations a competitive advantage, while increasing employee productivity and retention rates.
  • Rap Plug is a discovery, collaboration, and monetization platform that streamlines the process for artists, fans, entrepreneurs, and creators of hip hop to connect, communicate, and exchange goods and services while being “plugged” with content and resources to boost their career.
  • SkyMul builds cutting edge drone and computer vision technologies to solve large, previously unaddressed industrial-sized problems, reducing cost, time and risk for construction companies.
  • Soundcollide is a decentralized recording label that allows music artists to create, protect, and publish their music through remote collaboration and data processing on the blockchain in real-time.

Applications are now open for The Farm’s spring 2019 accelerator program which runs from March 4 to May 23. To apply to the next cohort, visit https://thefarmatl.com/apply/.

About The Farm
The Farm, a Comcast NBCUniversal startup accelerator powered by Boomtown, is a corporate accelerator focused on innovation. The Farm provides early-stage startups with the resources, access, expertise, and advice they need to succeed. The Farm’s twelve-week, twice-yearly program provides a customized curriculum, company-building guidance, industry mentorship, and a network of startup ecosystem supporters. Housed in The Battery Atlanta — a community of offices, shops, and restaurants next to the Atlanta Braves’ SunTrust Park —The Farm also offers co-working spaces, a cutting-edge hardware and 3D design lab, and premium incubator office space. The Farm is part of Comcast NBCUniversal’s LIFT program, which stands for “Leveraging Innovation For Tomorrow,” and builds on the spirit of entrepreneurship created by Comcast’s founder, Ralph Roberts. Learn more at http://www.thefarmatl.com.

About Boomtown
Boomtown supports great people in building great companies, with bespoke accelerators that help startups turn ideas into profitable, sustainable businesses. Boomtown invests in 16 industries and 34 technologies, customizing programs for each company's needs. Founders receive $20K in seed funding, $1.7MM+ in discounts and perks, personalized curriculum, strategic staff support, a compelling and powerful Demo Day pitch, office space and amenities, expert mentors, alumni connections, and exposure to potential customers and funding. For more information, visit http://www.boomtownaccelerators.com.

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