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Complying with CPRA: A Brief Overview for Business Leaders


News provided by

Messaging Architects

Aug 29, 2024, 08:38 ET

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Complying with CPRA
Complying with CPRA

Data privacy expert delivers a guide to complying with CPRA to help organizations understand CPRA requirements and build business strategy accordingly—in a new article from Messaging Architects

HOBOKEN, N.J. , Aug. 29, 2024 /PRNewswire-PRWeb/ -- Messaging Architects, an eMazzanti Technologies Company and data privacy expert, offers a guide for businesses as they seek to comply with one of the most strict privacy laws in the country, the California Privacy Rights Act (CPRA).

The informative guide outlines five key areas that businesses must address, beginning with conducting a comprehensive data inventory and updating privacy policies to meet the new requirements.

The California Privacy Rights Act (CPRA) provides consumers with unprecedented rights over their personal information. For businesses, complying with CPRA means upholding a new standard of transparency and accountability.

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The author then highlights the importance of strengthening the management of both consumer rights and vendor relationships. Finally, he emphasizes the need for regular risk assessments to inform data security practices.

"The California Privacy Rights Act (CPRA) provides consumers with unprecedented rights over their personal information. For businesses, complying with CPRA means upholding a new standard of transparency and accountability," warned Greg Smith, Vice President of Services Delivery at Messaging Architects.

Below are a few excerpts from the article, "Complying with CPRA: A Brief Overview for Business Leaders."

Data Mapping and Inventory

"To ensure compliance with CPRA, businesses must have a clear understanding of the personal data that they collect and store. They also need to know where it comes from, how it is collected and used, where it lives, and how long it is retained. Therefore, a comprehensive data inventory will prove essential. Remember that certain types of data require special handling."

Privacy Policy Updates

"Compliance with CPRA will likely require changes to your privacy policy and notices. Privacy policies must clearly outline data collection practices, including the purposes for which you collect, use, sell, or share personal information. They must also provide information about how consumers can exercise their rights under CPRA."

Consumer Rights Management

"CPRA also mandates that businesses grant consumers the ability to opt out of the sharing or sale of their personal data. This includes offering a clear "Do Not Share" mechanism for consumers to exercise that right. They must also provide a way for consumers to limit the use of sensitive information such as financial data, health information, or geolocation."

Vendor Management

"The CPRA holds businesses responsible for ensuring that their service providers and contractors also abide by the law. Consequently, businesses need to take time to evaluate their relationships with third parties that have access to the data they collect."

Implement Proactive Strategies for Complying with CPRA

Companies that fail to comply with CPRA face not only hefty fines but also reputational damage and consumer backlash. The compliance professionals at Messaging Architects can help you sort through the complexities of CPRA and gain control of your data.

Have you read?

9 Best Practices to Prevent a HIPAA Breach • Messaging Architects

Assessment for GDPR Compliance Crucial to Mitigate Risks • Messaging Architects

About Messaging Architects

Messaging Architects specializes in effectively managing and securing an organization's most precious asset, its information. With over 20 years of information management and technology consulting experience, the Messaging Architects team has provided corporations, educational intuitions, health care facilities and nonprofits with methodologies, procedures, and technology to keep their data organized, compliant and secure.

About eMazzanti Technologies

eMazzanti's team of trained, certified IT experts rapidly deliver increased revenue growth, data security and productivity for clients ranging from law firms to high-end global retailers, expertly providing advanced business cyber security, retail and payment technology, digital marketing services, AI, cloud and mobile solutions, multi-site implementations, 24×7 outsourced network management, remote monitoring, and support.

eMazzanti's consistent growth landed them on the Inc. 5000 list 9X. Recognized as a 4X Microsoft Partner of the Year, the #1 ranked NYC area MSP, NJ Business of the Year, and 5X WatchGuard Partner of the Year, the company excels as a trusted outsourced IT partner! Contact: 1-866-362-9926, [email protected] or http://www.emazzanti.net Twitter: @emazzanti Facebook: Facebook.com/emazzantitechnologies.

Media Contact

Juliana Wallace, Messaging Architects, 2178999111, [email protected], https://messagingarchitects.com/ 

SOURCE Messaging Architects

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