Cosmetic Executive Women Announces butter LONDON Nail Treatment as a 'Nail Product' Category Finalist For the Beauty Creator Awards
butter LONDON, the rebel spirited nail and cosmetic brand specializing in Feel Good Beauty, is proud to announce the Jelly Preserve Strengthening Treatment in Strawberry Rhubarb as a Nail Product finalist for the Cosmetic Women Executive (CEW) Beauty Creator Awards. The best-selling translucent, pink Strengthening Treatment launched in 2019 and has received an award-winning status for its 2-in-1 formula that helps strengthen, brighten and improve the overall look of nails. This is the 6th year that butter LONDON has been chosen as a finalist for the CEW Beauty Creator Awards, receiving a nomination in 2020 for the fan-favorite Nail Scrubbers and winning two awards for the brand's Glazen Peel Off Glitter Nail Lacquer and 10-Free Patent Shine 10X Nail Lacquer in past years.
ATLANTA, August 5, 2021 /PRNewswire-PRWeb/ -- butter LONDON, the rebel spirited nail and cosmetic brand specializing in Feel Good Beauty, is proud to announce the Jelly Preserve Strengthening Treatment in Strawberry Rhubarb as a Nail Product finalist for the Cosmetic Women Executive (CEW) Beauty Creator Awards. The best-selling translucent, pink Strengthening Treatment launched in 2019 and has received an award-winning status for its 2-in-1 formula that helps strengthen, brighten and improve the overall look of nails. This is the 6th year that butter LONDON has been chosen as a finalist for the CEW Beauty Creator Awards, receiving a nomination in 2020 for the fan-favorite Nail Scrubbers and winning two awards for the brand's Glazen Peel Off Glitter Nail Lacquer and 10-Free Patent Shine 10X Nail Lacquer in past years.
The annual Beauty Creator Awards are hosted each year by Cosmetic Executive Women (CEW)—an international organization that connects over 10,000 members across the beauty industry. With over 25 years of celebrating and recognizing product innovation, the CEW awards are regarded by cosmetic professionals as the industry's highest honor. This year, products were selected by industry insiders from 1,300 products across 600 brands. The butter LONDON Jelly Preserve Strengthening Treatment was chosen as one of the 8 finalists in the Nail Products category, competing against other reputable brands like Sally Hansen, Essie, OPI and Clutch Nails.
"Nail care is indeed the new skincare," says Julie Campbell, General Manager of butter LONDON. "The creation of the Jelly Preserve Strengthening Treatment was a passion project of mine and it's an incredible honour to be recognized amongst the industry's best for our breakthrough innovation."
The butter LONDON Jelly Preserve Strengthening Nail Treatment features a hybrid formula that is enriched with skincare inspired ingredients to help promote stronger-looking nails. Formulated with a unique encapsulated complex, Arginine, Tea Tree Oil and Vitamin E, this 10-free treatment provides all-day conditioning to dry, brittle nails. Jelly Preserve can be worn alone or underneath a butter LONDON nail lacquer to help prevent peeling and breakage while indulging the nail to antioxidant protection and long-lasting moisture. The Strawberry Rhubarb shade delivers a juicy pink translucent coverage that adds a pop of fresh color to your hands while working below the surface to improve the appearance of nails. The popular pink shade, which was one of the two original colours launched in the Strengthening Treatment collection in 2020, was recently joined by two new shades in the brand's 2021 expansion—Orange Marmalade and Bramley Apple.
To learn more about butter LONDON line of Jelly Preserve Strengthening Treatments, or any of their Feel Good Beauty Products, visit butterlondon.com
About butter LONDON™
Founded in 2005 by a British entrepreneur and London's premier fashion manicurist, butter LONDON™ catapulted into the runway world bringing a refreshingly hip and haute fashion sense to nails. This trailblazing luxury approach—fueled with a better-for-you ingredient philosophy—quickly made butter LONDON a world-renowned, high-fashion 3-Free nail lacquer brand. Today, we create fun, imaginative, good-for-you products for eyes, lip, face and nail using the same ingenious Crafted with Care™ approach to formulations. Our nail lacquers are now 10-Free and our clean makeup collection is always free of parabens, mineral oil, petrolatum, sodium lauyl sulfate, phthalates, BHA and triclosan. We believe makeup and nail polish should be easy, leaving you looking polished with skincare-infused Feel Good Beauty® you can trust.
Media Contact
Kaitlyn Cook, butter LONDON, 6783033088, [email protected]
SOURCE butter LONDON
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