Craft for a Cause with Vanna White

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Vanna White, A.C. Moore, and Lion Brand Yarn Commit to Raising $10,000 for St. Jude Children’s Research Hospital®

A.C. Moore, Lion Brand Yarn, and Vanna White are joining together to help raise money for the lifesaving mission of St. Jude Children’s Research Hospital. From September 2-15, 10% of every purchase of Vanna’s Choice yarn at A.C. Moore locations will be donated to St. Jude Children’s Research Hospital, with a minimum donation of $10,000. Thanks to supporters like Vanna White, Lion Brand Yarn, and A.C. Moore, St. Jude patients are able to receive exceptional care in state-of-the-art facilities, and families never receive a bill for treatment, travel, housing or food – because all a family should worry about is helping their child live.

This year marks the 5th anniversary of the joint charity event featuring Vanna’s Choice. In recognition of the generous support of A.C. Moore and its customers, Vanna White will host a meet-and-greet at the A.C. Moore in Mt. Laurel, N.J. (1190 Nixon Drive) on Monday, Sept. 17, from 1-3pm. Customers can take photos, receive autographs, and enter to win gift baskets and mystery prizes, all while helping A.C. Moore meet their minimum goal of raising $10,000 for St. Jude.

As an added incentive to help increase the donation, A.C. Moore will offer Vanna’s Choice as its Yarn Doorbuster, selling the skeins 5 for $10 during the entire month of September.

About Lion Brand Yarn Company
Founded in New York City, Lion Brand Yarn Company is a fifth generation family-owned and operated business, “Famous for Quality Since 1878,” devoted to inspiring and educating knitters and crocheters with yarns, patterns, how-tos, and ideas that elevate their yarn crafting experience. Year after year Lion Brand drives innovation in the yarn business, and pursues excellence in their products.

About A.C. Moore Arts & Crafts
Established in Moorestown, N.J. in 1985, A.C. Moore is devoted to being the first choice for product selection, value and service that inspires and fulfills unlimited creative possibilities. The national retailer has more than 30 years of industry experience, operating 136 locations across the U.S. For more information, visit acmoore.com.

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Ilana Rabinowitz
Lion Brand Yarn
+1 201-804-3999 Ext: 152
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