“We are so excited to bring our affordable artisan jerky subscription boxes to the public during this time when people may be looking for a fun treat they can receive without leaving home,” explained Bina and Shakil Jamal, the mother and son team behind Craft Jerky Company.
CARROLLTON, Texas (PRWEB) June 11, 2020
Mail-order jerky box retailer, Craft Jerky Company, offers affordable subscriptions with curated offerings featuring a wide variety of sweet, hot, and savory flavors from small-batch artisan jerky producers across the U.S. It recently launched in February 2020, just prior to the vast globalization of the COVID-19 pandemic enforcing stay-at-home orders. While the launch seemed at first untimely, mail-order and food-delivery services are seeing a surge in sales, especially snacks that bring joy to those sheltering at home.
Jerky is the 2nd most popular snack food in the U.S. according to a Nielsen report in March 2017, therefore positioning Craft Jerky Company to meet this burgeoning market in the right format to meet the unusual circumstances. Additionally, scheduling a monthly snack box from Craft Jerky Company is a great choice for a jerky tasting party on Jerky Day, June 12th, or the perfect Father’s Day gift given the challenges with gifting during the pandemic; an easy to order affordable gourmet treat that’s available online.
Craft Jerky Company tasting boxes feature monthly craft jerky subscriptions from small-batch artisan jerky producers across the country, and deliver an expert curation straight to your door.
Father’s Day is going to look different this year. Craft Jerky Company offers a great solution that is safe and secure while still providing a special treat for dads, grandpas or any jerky fans to enjoy while safely sheltering at home. With two, four, six or eight bags of jerky per monthly box - there is a size to fit every budget.
According to the Nielsen report, growth has been steady for protein snacks in recent years, “…the meat snack category has posted compound annual sales growth of more than 7% over the past four years, with sales growth of 3.5% for the year ended Feb. 25, 2017. A $2.8 billion category, meat snacks are bucketed into jerky and sticks, each of which contributes about half of total sales. Jerky had a particularly strong recent year, boasting sales growth of nearly 7%.”
Food deliveries of all sorts are growing during the pandemic. According to a MarketWatch article early in the lockdown, March 2, 2020, “In the past 30 days, 21% of U.S. consumers ordered perishable, edible groceries online…That’s up from 18% at the same point last year.” Those numbers were from a few weeks ago, anecdotally the numbers are likely much higher now.
“We are so excited to bring our affordable artisan jerky subscription boxes to the public during this time when people may be looking for a fun treat they can receive without leaving home,” explained Bina and Shakil Jamal, the mother and son team behind Craft Jerky Company. “We are hoping that our offering resonates during this unique time.”
About Craft Jerky Company
Craft Jerky Company’s expertly-curated tasting boxes feature monthly craft jerky subscriptions from small-batch artisan jerky producers across the U.S., delivered straight to your door. For more information visit our website or join us on Facebook. Sign up for email updates and discounts via website.